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About the Role

Big Viking Games is seeking a Live Content Marketing Specialist to support Fish World, a live-service game with a dedicated player community. This role involves preparing, configuring, scheduling, QA-testing, and shipping weekly content releases and promotional activities with accuracy and consistency. It requires close collaboration with various teams to ensure player-facing content meets game standards and focuses on execution within the release pipeline, managing content details, preparing assets, and utilizing AI tools for efficiency.

Responsibilities

Own the Fish World release calendar for your lane, including weekly recurring releases, promotional content, and scheduled live content updates.
Set up and ship recurring promotions and release types, including tiered deals, Fishbuck and premium packs, loyalty deals, grab bags, mystery crates, limited sets, retirement sales, slots and jackpot rewards, Premium Pass claims, free gifts, pull tabs, Heist, Bingo, Slotto, and other documented release formats.
Prepare content packages that are accurate, visually appealing, and aligned with player expectations and game standards.
Follow documented pricing guides, sale standards, naming conventions, sourcing rules, and release procedures.
Ensure content is prepared and released on time, with the right assets, item IDs, pricing, configuration, and supporting documentation.
Track deal performance against baseline expectations and bring observations into scrum, retrospectives, and planning conversations.
Prepare and upload approved art assets using Adobe Animate, Photoshop, SVN, and BVG internal tools.
Build promotional visuals from templates according to documented sale standards.
Upload content to staging, verify it, and support the sync to live.
Work with approved art and content assets while maintaining accuracy across file naming, formatting, configuration, and release requirements.
Use internal tools carefully and consistently to reduce release errors and improve content velocity.
Manage Jira tickets and keep release work current, clear, and properly documented.
Mark releases Ready for QA on the release calendar when they meet requirements.
Respond quickly to QA feedback, production questions, and player-reported issues.
Support same-day issue resolution where needed.
Help fix live mistakes quickly, with urgency and care for the player experience.
Partner with Production, Art, QA, Product, and Live Operations to keep releases moving cleanly from planning through launch.
Maintain clear communication around status, blockers, changes, and risks.
Support weekly classic content sourcing using documented rules, including 90-day and exclusivity requirements.
Keep sourcing sheets accurate and current.
Feed Jira with the right item IDs, notes, and supporting details.
Maintain Confluence documentation for procedures, release types, workflows, and recurring tasks.
Ensure every procedure has an owner and a last-verified date where appropriate.
Help improve documentation as tools, processes, release types, and AI workflows evolve.
Use BVG’s AI workflows for Live Content Marketing, including Gemini, Claude, ChatGPT, and other approved tools where appropriate.
Use AI tools to improve release preparation, content checks, documentation, QA readiness, item validation, naming checks, and workflow speed.
Adopt new AI and automation tools as they are introduced into the content pipeline.
Identify repetitive manual work that should be automated, simplified, or turned into a reusable checklist, prompt, or workflow.
Provide clear feedback on where AI tools help, where they miss, and where human review is still required.
Help reduce hours per release over time without lowering quality, accuracy, or player experience.

Requirements

Experience shipping content, promotions, digital storefront updates, live operations content, or high-cadence player/customer-facing digital releases.
Strong proficiency with Adobe Animate and Photoshop.
Experience using Jira, Confluence, Google Sheets, and structured release or project-management workflows.
Comfort working with spreadsheets, formulas, item lists, asset trackers, pricing guides, and naming conventions.
Strong attention to detail and the ability to catch small errors before they reach players.
Clear written and verbal communication skills.
Ability to work in scrums, planning meetings, retrospectives, and cross-functional production conversations.
A fan-centric mindset and the ability to view content, promotions, and issues through the player experience.
Practical day-to-day use of AI tools such as Gemini, Claude, ChatGPT, or similar tools to improve workflow, documentation, content checks, problem solving, or production speed.
AI-forward mindset, with curiosity about how better tools, prompts, automation, and repeatable workflows can improve live content execution.
Ability to explain at least one example of how you used AI or automation to improve a workflow, reduce manual work, catch errors, or move faster.
Ability to work from our Toronto office four days per week.
Ontario-based independent contractor status and eligibility to work in Canada.

Skills

Adobe Animate
Photoshop
Jira
Confluence
Google Sheets
AI tools (Gemini, Claude, ChatGPT)
Spreadsheets
Formulas
Item lists
Asset trackers
Pricing guides
Naming conventions
SVN

Location

Toronto, ON

Work Type

Hybrid
Independent contractor

Experience Level

Live content execution
Content marketing
Digital storefront updates
Live operations content
High-cadence player/customer-facing digital releases

Salary/Compensations

CAD $31 per hour

Benefits

Regular in-person collaboration with a passionate team at our downtown Toronto office.
High-impact work on an established live-service game with a loyal player community.
Hands-on exposure to live operations, product, art production, QA, content releases, game economy execution, and promotional planning.
Access to BVG tools, documentation, and AI workflows to support your work.
Opportunity to help improve how weekly live content is planned, prepared, shipped, measured, and automated.
Potential for future contract work or longer-term engagement based on performance and business needs.

About the Company

Big Viking Games is a Canadian gaming company focused on building, operating, and growing long-standing online game communities.
Our games have entertained players for years, supported by loyal audiences, live operations, evolving content systems, product innovation, and deep player-driven economies.
Our flagship titles, YoWorld and FishWorld, have served millions of players over their lifetime.
These are enduring live-service virtual worlds with rich in-game economies, virtual goods, social interaction, and long-term player engagement at their core.
We are entering a new phase of modernization and growth, with a focus on stronger operating discipline, better systems, practical AI adoption, clearer accountability, and scalable processes that help our games and teams perform at a higher level.
Live content is central to that work.

Equal Opportunity

Big Viking Games is committed to creating an inclusive and accessible environment for all candidates. We welcome applications from individuals of all abilities and will provide accommodations throughout the hiring process as needed.
If you require accommodation during the hiring process, please contact hr@bigvikinggames.com so we can work with you to support your needs.