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About the Role
We are looking for a Marketing Lead for France to own and scale AnyVan’s marketing and growth in one of our most important expansion markets. This is a high-impact, high-ownership role where you’ll combine strategic thinking with hands-on execution to acquire customers, improve conversion, and accelerate revenue growth.
Responsibilities
- Scale fast by building on existing playbooks to rapidly grow the French market and achieve ambitious revenue and growth targets.
- Lead the go-to-market strategy by defining priority audiences, regions, and use cases, and partnering with Product, Pricing, and Operations for strong product-market fit.
- Champion the French customer by being their voice across the business and ensuring all touchpoints are culturally relevant.
- Build and scale channels and partnerships, including core channels (PPC, SEO, CRM, Brand, Paid Social, PR, Influencers) and strategic partnerships.
- Test, learn, and move decisively by working with data science to measure impact and optimize performance.
- Act like an owner by being fully accountable for France’s performance and driving decisions with an entrepreneurial mindset.
Requirements
- A strong entrepreneurial mindset and ability to achieve results cost-effectively.
- Proven experience launching and scaling direct-to-consumer tech businesses in France.
- Fluent French and fluent English, with exceptional written and verbal communication skills.
- Broad marketing experience with hands-on ownership of PR and influencer marketing.
- Strong commercial acumen, including experience measuring marketing impact on revenue.
- Excellent project management skills, balancing speed, structure, and execution.
- The ability to collaborate, influence, and gain buy-in across multiple teams and senior stakeholders.
- A proactive, hands-on attitude with a strong sense of ownership and accountability.
- An appetite to learn and be part of a two-way feedback culture.
- Curiosity, adaptability, and enthusiasm for learning.
Skills
- PR
- Influencer marketing
- SEO
- Partnerships
- Data analysis
- Project management
- Collaboration
- Communication
Location
- Hammersmith office
- Remote (with at least 3 days per week in office)
Work Type
- Hybrid
Experience Level
- Scale-up experience is a plus
Salary/Compensations
- Highly competitive salaries
Benefits
- 25 days + public holidays
- Christmas Eve off
- Long-service perks capped at 30 days
- On-site gym
- Membership with Vitality
- Enhanced sick pay
- The People’s Pension (5% you, 3% us)
- Enhanced maternity pay
- Cycle to Work Scheme
- Showers and towels on site
- In-house barista coffee
- Free breakfast every day
- Local discounts
- Weekly drinks
- Fun socials
- Rewards that take you places
- Career growth opportunities
About the Company
- AnyVan was founded in 2009 with the mission to create the world's most efficient logistics technology and help halve the number of wasted miles by filling empty vans.
- We have become the nation's favourite way to move, with over 150k five-star reviews and 5 million customers in the UK and Europe.
- Our team of 400 AnyVanners across London, Cape Town and Bogota is proving that moving doesn't have to cost the earth by helping save 8,520 tonnes of Carbon each year.
- Our company values are: Have fun, get it done; Progress over perfection; One team thinking big.
Equal Opportunity
- We are committed to building an inclusive and diverse workplace where every voice is heard, every perspective is valued, and every individual has the opportunity to thrive.
- We welcome applicants from all backgrounds to be part of our mission and contribute to our vibrant culture.