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About the Role
This is a 4-month secondment role within Heineken based in Amsterdam, acting as a "Client Whisperer" to bridge dentsu activities and ensure smooth operational transition, including new structures, ways of working, and Martech delivery. The role aims to provide assurance that the macro Freddy.Connect vision is being fully delivered, requiring strategic thinking and an understanding of transformation across people, process, and technology.
Responsibilities
- Support the execution of all key deliverables.
- Co-create solutions with the client, delivering on our pioneering ambition.
- Ensure full compliance and meeting of all contractual obligations.
- Oversee management and mobilization of the wider Carat and dentsu network to deliver excellence.
- Act as an SME across dentsu’s evolving product development & services, industry innovation and thinking, and media owner positioning.
- Connect with Accelerator account clients to support/lead on client’s digital thinking and oversee strategies that drive growth and transformation.
- Develop a roadmap for the application of relevant dentsu media product for key account clients.
- Leverage and foster relationships with key global digital platforms.
- Drive understanding of digital, data & tech internally, with clients, and within the wider industry.
- Spearhead digital innovation across our client portfolio & externally.
- Work closely with relevant dentsu strategy, data and tech leads to ensure proposition and capability delivery meets client expectations.
- Ensure full understanding of dentsu media product suite and how they deliver against client strategies; identify gaps.
- Provide specialist technical advice on subject areas and proactively involve and work with specialist teams.
- Develop client training agendas to upscale digital knowledge within the client organization.
- Culturally connect the team to the vision and values of Carat and dentsu.
- Share knowledge and information with your team in a timely way.
- Encourage collaboration and communication.
Requirements
- Ability to work with multiple stakeholders across companies, cultures and countries to drive your agenda through influence.
- Demonstrated experience of building out operational best practices that improves efficiency, strengthens governance, and supports the achievement of strategic business goals.
- Strong skills in persuasion and selling of your ideas and strategies to new and existing clients.
- Best in class strategic thinking with an ability to communicate (written & verbal) strategic and innovative ideas with clarity and simplicity.
- Strong understanding of the role of media in delivering business value for modern brands.
- Working knowledge across all established and emerging digital channels and how they work together.
- Cultural awareness, analytical skills, and relentless curiosity.
Skills
- Digital leadership
- Client leadership
- Strategic thinking
- Persuasion
- Selling ideas and strategies
- Communication (written & verbal)
- Understanding of media's role in business value
- Knowledge of digital channels
- Cultural awareness
- Analytical skills
- Curiosity
Location
- Amsterdam
Work Type
- Full time
- Fixed Term Contract
- 3 days a week travel
About the Company
- Carat builds modern businesses in media, around the people that matter.
- Modern businesses are built in media, around people.
- With our bespoke approach to client partnerships, we innovate to drive both immediate performance and longer-term transformation.
- We understand people better than anyone else, which helps us pinpoint growth audiences and move brands at people speed.
- We combine media, creative, and customer experience to design end-to-end experiences that build brand equity, create value for communities, drive commerce outcomes, and inspire loyalty.
- We pioneer next-gen media outcomes that build modern brands, increase brand power, and benefit society.
- We don’t sit back. We pioneer in media, positively advocating for people, business and society in everything that we do.
- Excellence in client leadership is critical in reinforcing Carat’s role as trusted advisor & strategic partner to accelerate our client’s brand & media leadership.
- We need digital leadership that can harness our capabilities & specialists to deliver forward-thinking, innovative solutions that deliver on our evolved brand proposition.
- Push Carat to lead in integrating the power of data, tech & media to unlock greater efficiency & effectiveness.
Equal Opportunity
- We’re proud to be different and that starts with our people.
- We believe in equal opportunities for everyone.
- We won’t define people by their race, gender, sexual-orientation, age, or disability.
- Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing.
- That’s what we care about.
- So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.