Head of Customer Success & Experience at Base | CA, US | Rezi

Head of Customer Success & Experience at Base

Head of Customer Success & Experience

Base · CA, US

1 months ago

Head of Customer Success & Experience

Base · CA, US

2 months ago
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About the Role

Base is building the AI Customer Growth Platform for modern B2B companies, helping them orchestrate customer engagement across the post-sale lifecycle. This role involves leading and redesigning an AI-first, value-obsessed Customer Success organization, owning key customer lifecycle stages and partnering closely with Product and Engineering.

Responsibilities

  • Own customer onboarding, implementation, and time-to-value.
  • Drive product adoption, measurable outcomes, and ongoing value realization.
  • Identify growth potential through upsell, cross-sell, and expansion.
  • Define customer segmentation and appropriate engagement models.
  • Manage customer health, identify risks, and intervene early to prevent churn.
  • Oversee the day-to-day strategic relationship with customers.
  • Ensure Customer Success, onboarding, and support team performance.
  • Handle strategic, complex, and at-risk customer situations.
  • Develop customer education, enablement, communications, and advocacy programs.
  • Build and maintain executive relationships and alignment around business outcomes.
  • Optimize customer coverage, team capacity, productivity, and operating cadence.
  • Leverage customer data, systems, automation, and AI-enabled workflows.
  • Establish strong feedback loops among customers, Product, Engineering, Revenue, and Marketing.
  • Redesign how customer work gets done using AI, focusing on human expertise, product delivery, automation, and AI agents.
  • Improve onboarding speed, personalization, and scalability.
  • Utilize product usage, conversations, support activity, and sentiment for early risk identification.
  • Automate or eliminate repetitive activities.
  • Enable each team member to support more customers while improving their experience.
  • Achieve better customer outcomes, fewer manual processes, earlier insights, and materially higher productivity per person.

Requirements

  • Have built or materially improved Customer Success in a B2B SaaS company at a similar stage.
  • Have led onboarding, adoption, customer health, retention, or support motions.
  • Are exceptional directly with customers and still enjoy customer-facing work.
  • Can engage credibly with day-to-day users and senior executives.
  • Understand how to connect product adoption to measurable business outcomes.
  • Have personally led complex, strategic, or at-risk customer situations.
  • Have hired, coached, and developed customer-facing teams.
  • Understand segmentation, capacity, productivity, and cost-to-serve.
  • Think systematically about customer health rather than relying only on CSM sentiment.
  • Have strong product instincts and can translate customer patterns into actionable feedback.
  • Know how to partner with Revenue without turning CSMs into salespeople.
  • Have used AI, automation, or product-led workflows to improve customer outcomes and efficiency.
  • Are comfortable operating without multiple management layers or a large support organization.
  • Will build an AI-native customer organization that helps customers achieve measurable value, creates experiences they want to advocate for, and provides the foundation for durable retention and growth.
  • Will not focus primarily on managing managers.
  • Will not be an Account Management or renewal-closing role.
  • Will not operate a model in which every customer receives the same level of human engagement.
  • Will not be measured primarily by meetings, QBRs, or activity.
  • Will not have a mandate to scale by continually adding CSM headcount.
  • Will not maintain a mature, fully defined system.
  • This is a senior leadership role, but it is intentionally hands-on.

Skills

  • AI
  • Customer Success
  • Customer Experience
  • Onboarding
  • Implementation
  • Adoption
  • Customer Health
  • Support
  • Advocacy
  • Product Management
  • Engineering
  • Customer Segmentation
  • Churn Intervention
  • Customer Education
  • Customer Enablement
  • Executive Relationship Management
  • Customer Data Analysis
  • Automation
  • AI-enabled Workflows
  • Feedback Loops
  • B2B SaaS
  • Product Adoption
  • Business Outcomes
  • Team Coaching
  • Team Development
  • Capacity Planning
  • Productivity Optimization
  • Cost-to-Serve Analysis
  • Systematic Thinking
  • Product Instincts
  • Revenue Partnership
  • Product-led Workflows

Location

  • San Francisco Bay Area

Work Type

  • Hybrid
  • Full-time

Experience Level

  • Senior leadership
  • Hands-on

About the Company

  • Base is building the AI Customer Growth Platform for modern B2B companies.
  • We help companies orchestrate customer engagement across the post-sale lifecycle—from onboarding and adoption to expansion, advocacy, and retention—through one unified platform.
  • We are a growing startup serving sophisticated enterprise Marketing, Customer Success, and GTM organizations that are rethinking how they operate in the age of AI. We are doing the same internally.