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About the Role
The Kitchen is looking for an award-winning and innovative Art Director and Copywriter Team to join a team changing the way Kraft Heinz creates breakthrough creative and experiences. This pair will create a wide range of ideas and creative concepts that stand out and earn attention, ranging from brand acts that create conversations to advertising across a range of mediums and compelling visual stories for social platforms. This duo will be a key part of a creative process that makes ideas, acts, and experiences that get shared and talked about on social and in the press, building a design culture that moves food marketing forward.
Responsibilities
- Supports the team by creating idea-driven, world-class creative that dares to be better, and encourages the entire team to think bigger, faster, and more innovatively.
- Develops big ideas with a focus on storytelling, working with your team to push ideas forward and fuel the team’s creative output.
- Invents and creates cutting-edge ideas.
- Helps drive social innovation and digital ideas from the team around them with proven fluency in social-first content creation.
- Acts with optimism and a love for the next big challenge, works with a creative partner, creative lead, and a team of designers, producers, social media managers and strategists to ensure that The Kitchen is a collaborative place for producing great ideas as one integrated team.
- Cares for the tone and spirit of the brands The Kitchen represents, working to ensure the creative tone and social presence of brands are both distinctive and ownable to the brand.
- Ability to turn brand data into compelling messages and create strategically sound brand stories.
- Demonstrates resiliency in a dynamic, fast-paced work environment where ideas and opportunities happen fast and require flexibility.
Requirements
- 3+ years of relevant agency experience with a focus on creative ideation capacity and a proven track record and portfolio of work
- Experience and passion for mentorship of Junior Creatives is an asset
- Ability to come up with cutting-edge concepts and executions
- Ability to navigate ambiguity and simplify complex situations
- Comfortable creating your own brief from an insight for a quick ideation session or to quickly create a concept
- Experimentation mindset, embracing new creative technologies, media platforms, and trends
- A high level of curiosity, awareness, and enthusiasm for the unique world of online culture
- Highly organized with an ability to work under tight deadlines and shifting priorities in a fast-paced environment
- Passion for food and food design with an insatiable curiosity to learn more about it
- A desire to do award-winning, internationally recognized work
Skills
- Crafting headline-inspiring brand acts
- Writing attention-grabbing copy
- Telling stories across a diverse range of mediums
- Translating insights into copy that make people pay attention
- Strong concepting and ideation skills
- Visual storytelling
- Creating visuals for social media, digital advertising, and traditional content
- Partnering with producers to ensure content is captured and edited appropriately
- Understanding of best-practice design principles for Instagram, Twitter, and Facebook
- Breaking design principles with innovation
- Proficient using Mac OS
- Adobe Creative Cloud (Expert knowledge of Illustrator, Photoshop, and InDesign)
- SharePoint
- Microsoft Word, Excel, and PowerPoint (or Keynote)
Location
- Toronto
Work Type
- Hybrid - 2 days onsite
- Full-time
Experience Level
- 3+ years relevant agency experience
About the Company
- The Kitchen brings together a range of disciplines and capabilities. It’s a team of creatives, producers, data analysts and social experts working together to deliver remarkable ideas that live in a variety of mediums, from everything from social to TV.
- This team moves at the speed of culture. It is built to respond to trends and events as they happen, coming up with the ideas that transcend social media to capture the spirit of the moment, earn media impressions, and get the country talking.
- Our incredible team has been recognized internationally by industry giants like Cannes, One Show and was named Campaign's Global ‘In-House Agency of The Year’, further solidifying our position as a leader in the industry.
- At The Kitchen, we're not just looking for individuals who want to be a part of the advertising industry - we're looking for trailblazers who are ready to lead the way to the next big thing!
- We want individuals who are passionate about producing award-winning work and have an innate drive to their craft and are eager to generate innovative ideas both within and outside of the brief.
Equal Opportunity
- The Kitchen, Kraft Heinz, are committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability.