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About the Role
We’re looking for an outstanding Analyst to actively drive performance for some of the largest brands on the planet. This role offers a unique opportunity for a future digital media star to make a real difference in our clients’ business and our own.
Responsibilities
- Execute, manage, and optimize all digital media campaigns and programs for agency clients, including platform media buying and direct-to-publisher programs.
- Develop and maintain strong relationships with platform and publisher partners, acting as the main point of contact.
- Handle daily campaign maintenance, including pacing, performance, troubleshooting, and optimization.
- Assist in the development of client-facing campaign performance reports.
- Contribute to the assessment of media offerings and the formulation of proposals for new opportunities.
- Manage Prisma campaign setup, platform insertion orders, campaign artifacts, and all relevant campaign documentation.
- Traffick campaign tags into platform environments.
- Run the campaign QA process to ensure accurate campaign implementation, pacing, and performance.
- Provide monthly auditing reports to agency partners and actualize bill/pay systems.
- Participate in sessions to share and learn new strategies for optimizing and enhancing campaign performance.
- Demonstrate diligence, attention to detail, and adherence to best practices throughout the full campaign life-cycle.
- Act as a strategic partner to off-shore resources, ensuring alignment on tasks and sharing analyst responsibilities.
- Keep up to date on industry trends and share highlights with the team.
- Handle ad-hoc reporting requests.
Requirements
- Digital media familiarity or experience in digital roles (internships included).
- Basic knowledge of how digital advertising works and ability to define programmatic.
- The ability to organize and manage detailed work.
- Strong analytical thinking, problem solving and mathematical skills.
- Excellent communication and writing skills.
- Advanced MS Excel skills.
- A four-year college degree.
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
Skills
- Digital campaign management
- Campaign set-up
- Documentation creation and maintenance
- Performance reporting
- Billing reconciliation
- Data analysis
- Platform media buying
- Direct-to-publisher programs
- Relationship management
- Campaign maintenance
- Troubleshooting
- Optimization
- Client reporting
- Media offering assessment
- Proposal formulation
- Prisma campaign setup
- Insertion order management
- Campaign artifact management
- Campaign tag trafficking
- Campaign QA
- Auditing reports
- Bill/pay systems
- Industry trend analysis
- Ad-hoc reporting
- Programmatic advertising
- DSP platforms
- MS Excel
Location
- Global
Work Type
- Full-time
Experience Level
- Entry-level
Education Level
- Four-year college degree
Salary/Compensations
- USD $50,065.00 - USD $73,944.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks.
- We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities.
- Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.
- Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
- The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.
Equal Opportunity
- Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
- It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All your information will be kept confidential according to EEO guidelines.