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About the Role

As Senior UX Researcher, you'll be the go-to expert on measuring how people and businesses experience trust on Trustpilot, from reading a review to deciding our platform is worth paying for. You'll own the quantitative research agenda for your product areas, set the bar for statistical rigour across the team, and partner with Data Science to build a shared measurement culture.

Responsibilities

Design and own the quantitative research roadmap for product areas, including attitudinal measurement, behavioural analysis, and longitudinal tracking.
Lead large-scale surveys (validated scales, NPS derivatives, trust-perception metrics) and log-data/behavioural analytics (funnels, A/B tests, cohort and retention modelling).
Build measurement frameworks to define and track what ‘good’ looks like for review-reading, purchase-decision, and business-subscription journeys.
Lead advanced quantitative research including surveys, behavioural analytics, experimentation, and predictive modelling using statistical rigor.
Pioneer AI-assisted techniques, such as LLM-assisted open-text analysis, evaluating AI tooling for validity and bias.
Partner with Data Science and Analytics on shared definitions and data pipelines, upholding standards for study design and statistical rigour.
Translate statistical output into clear, decision-forcing narratives for PMs, designers, and engineers.
Coach other researchers in quantitative methods, raising the team's statistical literacy through pairing and structured feedback.

Requirements

4+ years of UX research experience with a strong specialisation in quantitative methods and complex, broad-scope work.
Strong survey methodology (instrument design, sampling, psychometric validation) and statistical grounding (regression, factor/cluster analysis, significance testing).
Hands-on proficiency in Python, R, or SQL, and direct experience with large behavioural datasets (e.g. Amplitude, Looker, BigQuery).
A track record of quant research that measurably shaped product or business decisions, including A/B testing methodology.
Hands-on experience experimenting with AI tools in a research workflow (e.g. LLM-assisted analysis, AI-assisted qual coding, or evaluating AI-powered research tooling).
AI-curious practitioner who can speak critically about AI's limits and power.
Collaborates fluently with qual, data science, and product analysts.
Excellent communication and interpersonal skills, with the ability to work closely with diverse teams and present data-driven findings in an engaging and accessible way.

Skills

Quantitative research
Survey methodology
Statistical grounding
Python
R
SQL
Behavioural datasets
A/B testing
AI tools
LLM-assisted analysis
Communication
Interpersonal skills

Location

London

Work Type

Flexible working options

Experience Level

Senior

Salary/Compensations

Competitive compensation package + bonus

Benefits

Range of flexible working options
Competitive compensation package + bonus
25 days holiday per year, increasing to 28 days after 2 years of employment
Two (paid) volunteering days a year
Rich learning and development opportunities supported through the Trustpilot Academy and Blinkist
Pension and life insurance
Health cash plan, online GP, 24/7, Employee Assistance Plan
Full access to Headspace
Paid parental leave
Season ticket loan
Cycle-to-work scheme
Central office location with amenities
Regular opportunities to connect and get to know colleagues
Access to over 4,000 deals and discounts
Independent financial advice
Free standard professional mortgage broker advice
Talent acceleration programs

About the Company

Trustpilot began in 2007 with the idea to be the universal symbol of trust, bringing consumers and businesses together through reviews.
Trustpilot is open, independent, and impartial, helping consumers make the right choices and businesses to build trust, grow and improve.
Has over 350 million reviews and 60 million monthly active users globally.
Has over 1000 employees and is headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.
Culture is built on connection, relationships, talking, laughing, collaboration, and respect.
Works across borders and cultures to be the universal symbol of trust.
Proud to be an equal opportunity workplace with diverse perspectives and ideas.
Purpose is to help people and businesses help each other.
Offers autonomy to shape a career.

Equal Opportunity

Trustpilot is committed to creating an inclusive environment where people from all backgrounds can thrive and where different viewpoints and experiences are valued and respected.
Trustpilot will consider all applications for employment without regard to race, ethnicity, national origin, religious beliefs, gender identity or expression, sexual orientation, neurodiversity, disability, age, parental or veteran status.
Trustpilot is a global company and our data practices are designed to ensure that your personally identifiable information is appropriately protected.
Personal information will be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in our Privacy Policy.
If you have a disability and would like to discuss any adjustments you might need either in submitting your application, or to the recruitment process more generally, please let us know by contacting our Talent Acquisition Team (talent.acquisition@trustpilot.com) quoting the role you wish to apply for.