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About the Role

This role requires leadership across high-volume creative production and strategic customer engagement initiatives, focusing on concepting and executing a variety of deliverables for a large US healthcare, pharmacy, and consumer wellness brand. The ideal candidate will bring a broad mix of experience across integrated brand marketing, retail, CRM, content, social, commerce, retail media, and regulated customer communications.

Responsibilities

Oversee that creative choices relate to messaging strategies, elevate the quality of the work, and meet client and agency's objectives.
Mentor direct reports and create a supportive culture.
Serve as a client-facing voice, nurture client relationships, present and sell creative concepts, and act as a liaison between client and creative teams.
Seek out new messaging innovations and technologies to cultivate new concepts and promote new ideas.
Demonstrate an understanding of unique audiences and create content that is relevant to each.
Concept and execute integrated brand campaigns, retail and shopper marketing, CRM and lifecycle communications, healthcare enrollment and member communications, patient education, social and content creation, retail media and commerce assets, in-store experiences, personalization programs, and AI-enabled creative production.
Generate, co-manage, and co-direct the look, tone, and feel of all on-strategy creative ideas across multiple mediums.

Requirements

10+ years minimum experience ideating and executing creative concepts in the creative advertising industry.
Bachelor’s degree in advertising, marketing or related field, required; in lieu of degree, equivalent experience in a relevant field required.
Strategic and creative skills (written, visual, and conceptual).
Client service and presentation skills.
Experience using a variety of technology platforms and media channels.
Experience managing multiple teams.
Customer wellness, healthcare, or health-adjacent industry experience is required.
Candidates must be authorized to work and reside in the United States.

Skills

Integrated brand marketing
Retail marketing
CRM
Content creation
Social media marketing
E-commerce
Retail media
Customer communications
Creative production
Strategic thinking
Conceptual thinking
Written communication
Visual communication
Client relationship management
Presentation skills
Technology platform utilization
Media channel expertise

Location

Fully remote
Boston
Hartford (CT)
Rhode Island
New York
New York - 150 E 42nd

Work Type

Temporary
Full time
Remote
W2 only

Experience Level

10+ years minimum experience

Education Level

Bachelor’s degree in advertising, marketing or related field
Equivalent experience in a relevant field

Salary/Compensations

$88.82 - $118.49 per hour

Benefits

Paid holidays
Safe and sick time

About the Company

We serve our clients from offices around the world.
Passionate about building brands in diverse categories, we handle accounts of all sizes, from local to global, crossing all communication channels.
At dentsu, we believe great work happens when we’re connected.
Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.

Equal Opportunity

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.