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About the Role
The Senior Director, Growth is an AI-first revenue leader responsible for setting the macro strategy, revenue architecture, and cross-functional alignment of an intelligent, end-to-end pipeline engine. This role bridges marketing and sales executive strategy, focusing on expanding our outbound/inbound SDR function, driving predictive pipeline models, and enabling functional marketing leads to scale their teams. The focus is on high-level channel architecture, budget optimization, sales leadership alignment, and scaling revenue operations to maximize global pipeline output.
Responsibilities
- Align on global pipeline target setting, forecasting models, and macro growth strategy across inbound and outbound channels.
- Champion an agentic AI revenue stack, equipping functional leaders and teams with predictive tools, data frameworks, and automation.
- Partner directly with executive leadership to align intent detection, lead handoff, SLA compliance, account scoring, and revenue forecasts.
- Set top-level performance metrics across the entire funnel (MQL, SAL, SQL, CAC, and LTV) and guide functional leads on portfolio optimization.
- Align investment strategy and capital allocation for integrated growth initiatives, including ABM, paid media, field programs, and content syndication.
- Serve as an executive sponsor and mentor to functional Marketing leaders, empowering them to scale their teams, execute campaigns, and drive tactical programs.
- Oversee enterprise martech stack investments (Salesforce, HubSpot/Marketo, Demandbase, Gong, Outreach) to ensure clean data architecture, attribution modeling, and operational alignment.
- Directly build, scale, and lead the inbound and outbound Sales Development (SDR) organization.
- Establish and refine high-converting SDR playbooks, qualification frameworks (MEDDPICC, BANT), and outbound messaging strategies.
- Set SDR activity targets, quota benchmarks, and career progression pathways in tight coordination with Sales Leadership.
- Drive enterprise outbound strategies to penetrate target accounts and optimize inbound response velocity.
Requirements
- 10+ years of progressive experience in B2B SaaS demand generation, with at least 3–5 years leading integrated demand gen and SDR/BDR teams.
- Proven ability to build and scale a $20M+ pipeline engine and consistently hit revenue targets.
- Exceptional cross-functional leadership skills with experience managing both creative marketers and fast-paced sales teams.
- Deep mastery of marketing/sales technology, revenue attribution models, and data-driven pipeline forecasting.
- Excellent executive presentation skills with the ability to articulate marketing impact to C-level stakeholders.
- Comply with all policies and procedures related to security at the department and org wide level and exercise a ‘security first’ approach to how we design, build & run our products and services.
Skills
- AI
- Salesforce
- HubSpot
- Marketo
- Demandbase
- Gong
- Outreach
- MEDDPICC
- BANT
Location
- San Francisco, Corporate Headquarter
- Boston, MA
- Raleigh, NC
Work Type
- Hybrid
- Remote
Experience Level
- Senior Director
- 10+ years of progressive experience in B2B SaaS demand generation
- 3-5 years leading integrated demand gen and SDR/BDR teams
Salary/Compensations
- $230,000—$270,000 USD
Benefits
- Health coverage (medical, dental, and vision)
- Disability and life insurance
- Parental leave benefits
- Flexible time off
- Professional development
- 401(k) retirement plan with match
About the Company
- Sauce Labs is the world’s largest full-lifecycle, test automation platform, and the company behind Selenium.
- Trusted by 80% of the world’s top ten largest financial institutions and over 300,000 enterprise users, Sauce Labs provides the only AI platform capable of turning business intent into autonomous testing and quality assurance.
- With a proprietary dataset of 8.7 billion test runs, Sauce Labs empowers the Fortune 2000 to bridge the gap between AI-driven code generation and enterprise-grade software quality.
- Learn more at http://saucelabs.com.
- Release Assurance at the Speed of AI | Meet the new Sauce Labs
Equal Opportunity
- Sauce Labs is proud to be an Equal Opportunity employee and values diversity at our company.
- We do not discriminate on the basis of race, religion, color, national origin, gender identity/expression/status, sexual orientation, age, marital status, veteran status or disability status.