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About the Role

We are seeking a Content & Brand Strategy Manager to act as a liaison across our brands and teams, blending strong writing and editorial skills with operational expertise. Reporting to the Brand Director, you will be responsible for executing brand strategies across all channels and managing cross-functional projects to completion.

Responsibilities

Manage the content engine, including the editorial calendar and freelance writer roster, balancing quality with deadlines.
Monitor customer insights (NPS, feedback, personas) and translate them into content priorities.
Track content and campaign performance, analyze data, and conduct post-launch retrospectives to improve processes.
Execute editorial content across all brands, including assigning and editing work, refining AI-drafted articles, sourcing imagery, and optimizing for SEO.
Maintain brand voice and copy quality across all brands at scale.
Oversee influencer marketing execution, including coordinating partners, shoots, and asset distribution.
Manage new initiatives from strategy to completion, including SEO pushes, brand campaigns, and events.
Ensure cross-functional go-to-market execution by collaborating with marketing, creative, merchandising, and web teams.
Brief CRM, paid, and social channels to ensure consistent brand messaging.
Orchestrate end-to-end campaigns and ensure all tasks are completed on time.

Requirements

5-8 years of experience in content/editorial and brand marketing.
Hands-on experience with SEO, including keyword strategy, on-page optimization, and content planning.
Experience managing copywriters or a freelance roster.
Balanced analytical and copywriting skills.
Deeply process-oriented program management skills.
Sharp editorial judgment and ability to provide clear creative direction.
Ability to write briefs that align cross-functional teams around a single message.
Proactive approach to problem-solving.
Ability to move fast, take ownership, and maintain high standards.
Strong collaboration skills with a low-ego, no-drama approach.
Experience in home, retail, or a multi-brand environment is a plus.
Portfolio of copy or content is a plus.
Curiosity and eagerness to adopt AI-assisted tools.

Skills

Content Strategy
Brand Marketing
SEO
Keyword Strategy
On-page Optimization
Content Planning
Copywriting
Editorial Judgment
Program Management
Influencer Marketing
Cross-functional Collaboration
AI Tools

Location

New York, NY
Denver, CO

Work Type

Full-time
In office

Experience Level

5-8 years

Salary/Compensations

$95,000 - $105,000 annually

Benefits

Generous PTO
Volunteer days off
Health benefits (Medical, Dental, Vision, Disability)
401(k) with company match
Paid parental leave
Free design services
Furniture discounts
Merchandise/anniversary credits

About the Company

Havenly Brands is building a premier destination for home furnishings, including brands like Havenly, Interior Define, The Citizenry, Burrow, The Inside, and St. Frank.
Havenly is the #1 residential interior design service in America, utilizing proprietary 3D visualization technology, AI tools for designers, and an AI design assistant.
The company is at the forefront of a market transformation at the intersection of AI, design, and commerce.

Equal Opportunity

Applicants must be currently authorized to work in the United States on a full-time basis. We do not offer any sponsorship.