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About the Role
The Communications function protects and enhances the reputation of HSBC, engaging colleagues and building pride, confidence, and commitment. This role supports the CEO of the US Bank and the Executive Committee in delivering the communications plan, focusing on driving a strategic communications strategy to mobilize and engage the entire employee population of HSBC Bank USA.
Responsibilities
- Execute a cohesive employee communications and insight strategy for the US business, in support of country business objectives with a priority of growth
- Support integrated leadership communications and drive insight-based strategy and culture change communications programmes with a strong focus on the HSBC Bank USA employee population
- Develop narratives and position HSBC Bank USA as a crucial connector within HSBC’s global network including raising its profile in other regions, supporting inbound and outbound commercial flows
- Actively engage with functional and business peers to safeguard the reputation of HSBC in the US, including in-depth understanding and risk escalation of business and customer trends that could impact the businesses’ reputation and performance
- Oversee a focused integrated communications strategy for HSBC in the US supporting commercial outcomes across both businesses
- Guide and steer Communications activity in the US
- Maintain knowledge of stakeholder requirements, competitor activities and market trends to influence the future communications direction of the US team
- Lead an integrated communications strategy for US leadership engagement including development of messaging, briefing documents, and positioning pieces as relevant
- Provide key internal stakeholders, including HSBC US’s CEO and Management Team, with informed counsel on all communications matters
- Oversee a team that maintains relationships with core media and key external stakeholders in the US in partnership with global CIB media relations and corporate media relations teams
- Deliver fair outcomes for our customers and ensure own conduct maintains the orderly and transparent operation of financial markets
- Maintain connectivity and dialogue with other regional communications teams, including Latin America
- Ensure colleagues in the direct team, create a sense of followership across the broader function
- Develop and communicate a powerful and compelling purpose of the US business and the role of communications in influencing our key audiences
- Close collaboration with Head of Media Relations, CIB and IWPB, for oversight of proactive and reactive media relations in the US
- Lead, develop and motivate the team to attract and retain talent to provide for succession and ensure delivery of objectives
Requirements
- An innovator – a strong desire to drive change, introduce new ideas and to take thoughtful risks
- Strategic mindset and an inspirational people leader
- Executive presence with C-suite executives – confident and effective interaction with senior business leaders
- Strong strategic abilities – use a diverse set of insights to develop a broad perspective and lay out a vision of what the bank/team can achieve
- An internationalist. Understand the East/West and North/South role played by the US business. Ability to take a ‘beyond-just-our-market’, international perspective on issues, opportunities and solutions
- A ‘can do’ mindset – a sleeves-rolled-up approach to getting things moving and making progress
- The ability to deliver high-quality products and exceptional services that provide value and exceed client expectations
- Strong integrity, and a demonstrable commitment to ethics
- A champion for inclusion – creates an environment in which all people feel like they belong
- A focused approach to maintaining HSBC’s brand and reputation
- Comfortable dealing with ambiguity
- A strong client-service orientation
- An inspirational team leader with high EQ and excellent interpersonal skills. A strong ability to motivate others – instill confidence and coach people to find meaning in their work to help achieve exceptional results
- Superb influencing skills and ability to manage multiple senior stakeholders – including the ability to persuade others to act
Skills
- Communications strategy
- Leadership communications
- Employee communications
- Culture change communications
- Integrated communications
- Media relations
- Reputation management
- Stakeholder engagement
- Issues management
- Geopolitical sensitivity
- Brand management
- Marketing
- Public affairs
- Corporate sustainability
- Team leadership
- Talent acquisition and retention
- Interpersonal skills
- Influencing skills
- EQ
Location
- US
Work Type
- Full-time
Experience Level
- Senior
Education Level
- Bachelor's degree
Salary/Compensations
- Competitive pay and benefits package
Benefits
- Tailored professional development opportunities
- Competitive pay and benefits package
- Robust Wellness Hub
- Welcoming and inclusive work environment
- Empowerment to drive community engagement
- Industry-leading volunteerism policy
- Generous matching gift program
- Employee Resource Groups
- Opportunities for networking inside and outside of HSBC
About the Company
- Our purpose – Opening up a world of opportunity – explains why we exist. Here at HSBC, we use our unique expertise, capabilities, breadth, and perspectives to open up new kinds of opportunity for our more than 40 million customers. We’re bringing together the people, ideas and capital that nurture progress and growth, helping to create a better world – for our customers, our people, our investors, our communities, and the planet we all share.
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to age, ancestry, color, race, national origin, ethnicity, disability or medical condition, genetic information, military or veteran service, religion, creed, sex, gender, pregnancy, childbirth, caregiver status, marital status, citizenship or immigration status, sexual orientation, gender identity or expression or any other trait protected by applicable law.