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About the Role
The Senior Designer, Licensed Apparel Graphics is an expert-level creative leader responsible for driving the design and development of seasonal sports apparel graphics. This role translates creative direction into technically sound, production-ready designs and toolkits, managing multiple projects autonomously while mentoring junior designers and partnering with cross-functional teams.
Responsibilities
- Partner closely with merchants, product developers, and sales teams to ensure apparel graphics align with product goals, assortment strategy, and business needs.
- Lead presentations to senior leadership and cross-functional stakeholders, effectively communicating and selling design concepts.
- Serve as a trusted design expert and mentor to junior designers, providing guidance and feedback.
- Act as a creative resource to senior leadership, offering informed design insights.
- Design and develop apparel graphics that authentically connect with sports fans, translating team and brand identity into compelling visual stories.
- Apply a strong understanding of typography, color theory, layout, and composition to deliver designs that resonate with fans.
- Ensure all graphics meet licensed product standards, maintaining the integrity of sports and brand identities.
- Create design toolkits that bring consistency and cohesion across all consumer touchpoints.
- Stay current on trends and best practices in apparel design, licensed graphics, and production techniques.
- Bring a strong point of view on integrating artificial intelligence into the product creation workflow.
- Identify and develop the most compelling design solutions within a given creative direction.
- Champion a culture of creative innovation by sharing ideas and elevating the collective standard of the design team's work.
- Independently manage and execute multiple apparel graphics projects simultaneously, meeting all deadlines and quality standards.
- Translate creative direction into actionable, production-ready design toolkits.
- Demonstrate expert-level command of licensed and apparel design principles.
- Take full ownership of projects from initial concept through final execution.
Requirements
- 8+ years of professional graphic design experience with a demonstrated focus on licensed and/or apparel design.
- Expert-level skills in graphic design fundamentals including typography, color theory, layout, and composition.
- Advanced proficiency in Adobe Illustrator, Photoshop, and InDesign.
- Strong working knowledge of AI design platforms and a clear point of view on integrating AI into the product creation process.
- Deep understanding of apparel product development processes, including production techniques, materials, and the technical requirements of licensed design.
- Proven ability to manage multiple projects autonomously, consistently meeting deadlines and quality standards in a fast-paced, dynamic environment.
- Experience mentoring and providing feedback to junior designers.
- Strong communication and presentation skills, with demonstrated ability to sell design concepts to senior leadership and cross-functional teams.
Skills
- Graphic design fundamentals
- Typography
- Color theory
- Layout
- Composition
- Adobe Illustrator
- Adobe Photoshop
- Adobe InDesign
- AI design platforms
- Apparel product development processes
- Production techniques
- Materials
- Licensed design
- Project management
- Mentoring
- Communication
- Presentation
Location
- NY, NY
Work Type
- Hybrid
Experience Level
- Senior
- Expert-level
Education Level
- Bachelor's degree in Graphic Design, Apparel Design, or a related field, or an equivalent combination of education and professional experience.
Salary/Compensations
- $87,000—$106,000 USD
Benefits
- For information about our benefits, please visit https://benefitsatfanatics.com/
About the Company
- Fanatics Commerce is the global leader in licensed sports merchandise, operating a vertically integrated platform that designs, manufactures, and delivers officially licensed apparel, jerseys, headwear, and collectibles for major leagues, teams, and events worldwide.
- With more than 900 e-commerce sites and a global omnichannel presence across digital, in-venue, and retail, Fanatics Commerce reaches fans in over 180 countries and powers official fan experiences for many of the world's iconic sports properties.
- At Fanatics, we bring our BOLD Leadership Principles to life every day - building championship teams, obsessing over fans, acting with entrepreneurial speed, and delivering with a determined and relentless mindset.
- Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet.
- Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform.
- Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores.
- Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
- Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods.
- It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, www.fanatics.com.
- Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).
- At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do: Build Championship Teams, Obsessed with Fans, Limitless Entrepreneurial Spirit, Determined and Relentless Mindset.