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Tailor your resume to this Performance Marketing - Winter 2027 Co-op Student role.
Rezi rewrites your resume against Definity Insurance Company's job description. Free.
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See how it scores against the Performance Marketing - Winter 2027 Co-op Student posting at Definity Insurance Company — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Performance Marketing - Winter 2027 Co-op Student posting at Definity Insurance Company — free, in seconds.
About the Role
Join Definity Insurance's Performance Marketing team for a 4-month co-op placement during Winter 2027. Gain hands-on experience with major brands like Sonnet and Petline Insurance, working on cutting-edge marketing tools and customer acquisition strategies.
Responsibilities
- Help run live marketing campaigns across Google, social media, and programmatic channels.
- Support media planning by gathering data, reviewing past performance, and shaping recommendations.
- Monitor performance dashboards and identify wins or issues.
- Assist with A/B testing to evaluate campaign effectiveness.
- Conduct research on market trends, competitors, and new marketing channels.
- Review ads and creative assets for quality assurance before launch.
- Contribute to presentations, trackers, and team projects.
Requirements
- Graduate student in a co-op program for Marketing, Business, Data Analytics, or a related field.
- Curiosity about digital marketing and a passion for working with data.
- Organized, detail-oriented, and proficient with numbers.
- Familiarity with Excel/Google Sheets; experience with dashboards is a plus.
- Eagerness to learn and a proactive approach to asking questions.
- Successful clearance of a background check, including criminal checks and leadership references.
Skills
- Digital Marketing
- Data Analysis
- Excel
- Google Sheets
- Performance Marketing
- Campaign Management
- Media Planning
- A/B Testing
- Market Research
Location
- Hybrid
Work Type
- Co-op
- 4-months
Experience Level
- Co-op Student
Education Level
- Graduate Student in a co-op program
Salary/Compensations
- $22.50 per hour
Benefits
- Meaningful work contributing to a better world.
- Culture of accountability, empowerment, and collaboration.
- Opportunities for personal and professional growth.
- Real-life experience and unique learning opportunities.
- Access to employee groups focused on women's empowerment, LGBTQ+, anti-racism and cultural equity, and environmental activism.
- Flexible, hybrid work experience.
About the Company
- Definity is a leading Canadian property and casualty insurer with a portfolio of long-standing and innovative brands including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance.
- We are ambitious to be a leading and innovative insurer in Canada.
- We foster a collaborative, ambitious, rewarding, and empowering culture.
- We are committed to building a better world by helping clients and communities adapt and thrive.
- We are determined to create positive change for our environment, people, and communities.
- Definity distributes $85,000 in scholarships to students across Canada annually.
- Definity donates over $1 million annually to causes driving community change.
Equal Opportunity
- Our inclusive work environment welcomes diversity and supports accessibility.
- If you require accommodation at any time during the recruitment process, please let us know by contacting accessibility@economical.com.
- As part of Definity’s commitment to reconciliation, we acknowledge that our work, meetings, and travel take place on the lands now known as Canada, and recognize the enduring presence, wisdom, and stewardship of the First Nations, Métis, and Inuit peoples who have long cared for these lands.