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About the Role
We are looking for a TEMPORARY VP, Influencer Marketing to lead and support our team. You will be developing, implementing and overseeing processes that will ensure our effectiveness and overall success. We are looking for a strategic thinker with extensive new business experience and strong presentation skills. You will play an integral part in driving the strategic vision of influencer campaigns, all in a supportive, people-first environment on a team with ample growth opportunities.
Responsibilities
- Own one or more influencer marketing client accounts, acting as the beginning and end point to clients who are utilizing our services as partners.
- Ensure their dedicated team is meeting their needs and then some.
- Provide overall direction to your team on best practices for managing end-to-end influencer marketing campaigns.
- Be responsible for forecasting potential impact of influencer campaigns / KPIs and communicating how it can impact clients’ businesses.
- Collaborate and drive success in skillfully promoting influencer content with Dentsu paid media teams.
- Proactively pitch business growth opportunities to existing clients.
- Be an active part of the new business pitch process, developing strategies, recommendations and presenting to potential new clients in partnership with leaders.
- Assist your team in developing timelines and project plans to ensure successful delivery.
- Take an active and responsive role in internal team processes by serving as the approver for project budgets, SOWs, contracts and invoices.
- Serve as a key contact for Dentsu Legal in matters of contract development, amendments, and disputes, lending your expertise to the process.
- Hold ultimate responsibility for meeting financial goals for your account(s).
- Successfully manage a team and communicate challenges, changes and needs with them in an effort to drive success and ensure their continual growth.
- Always consider how we can improve processes, tools and offerings and taking on the development of these improvements.
- Partner with your Group Director and other team leadership to set the strategic vision for your team and accounts.
- Provide directive and final input on analysis of results as part of performance reporting process to draw implications that inform future campaigns.
- Gain a broader view of services and offerings across the Dentsu organization, and seeking opportunities to expand our services provided to each client.
- Hold responsibility for client and intercompany billing at project completion.
Requirements
- 12+ years’ applicable experience. Agency experience is preferred.
- 10+ years account lead experience who can maintain positive relationships, deliver strategic council, and successfully troubleshoot client and internal issues
- 7+ years in the social/digital space as well as influencer marketing
- Must demonstrate strong strategic skills.
- Must have new business experience.
- Must have strong presentation skills.
- Knowledge of sound influencer contracting terms and conditions.
- Experience managing a team.
- A commitment to creating both groundbreaking and high-quality work.
- Knowledge of influencer marketing platforms as well as key performance metrics for paid/earned/owned media and analytics.
- Ability to distill macro information into actionable items that can be applied in our everyday work.
- Prior experience with influencer management platforms
- Knowledge of paid media best practices a big plus.
- A team and people-focused attitude.
- An eagerness to learn from others within all levels of the organization.
- Ability to be self-sufficient while being reliable throughout the day through various communication channels.
- Must be US based.
Skills
- Influencer Marketing
- New Business Development
- Presentation Skills
- Strategic Planning
- Team Management
- Client Relationship Management
- Social Media Marketing
- Digital Marketing
- Paid Media
- Analytics
- Influencer Management Platforms
Location
- NYC
- Chicago
- USA - Remote - New York
Work Type
- Temporary
- Full time
- Hybrid
- Remote
Experience Level
- VP
- 12+ years applicable experience
- 10+ years account lead experience
- 7+ years in social/digital and influencer marketing
Salary/Compensations
- $79.06 - $105.32 per hour
Benefits
- Paid holidays
- Accrued safe and sick time
About the Company
- Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients.
- We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to postively impact people, business and society.
- Established in June 2022, Dentsu Creative is integrated with dentsu's Media and CXM businesses in over 145 countries and regions, to offer integrated Growth Solutions.
- At dentsu, we believe great work happens when we’re connected.
- Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.
Equal Opportunity
- Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
- Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.