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About the Role
The Audience Business Development Partnerships team manages third-party data provider relationships for the TransUnion Data Marketplace and helps partners monetize their audience data by driving demand through strategic partnerships.
Responsibilities
- Manage a portfolio of third-party data providers whose data supports TransUnion Marketing Solutions audience activation products, with accountability for partnership health, growth, and long-term value.
- Build trusted partner relationships by understanding each provider’s business goals and data differentiation and advise partners on how to use TransUnion solutions to support those goals.
- Drive partner development and revenue growth by expanding the availability and inclusion of partner data assets across the audience marketplace and other audience products.
- Own day-to-day partner communication, including questions, updates, revenue reporting, audience taxonomy management, data strategy, and data inventory monitoring insights.
- Develop a detailed understanding of the assigned portfolio and secure requested or high-value data from existing and prospective partners for marketplace and audience products.
- Coordinate with Product, Data Operations, Finance, Sales, Legal, and other cross-functional teams to execute data merchandising, operational data management, partner payments, and broader commercial activities.
- Negotiate partnership agreements and monitor ongoing compliance with agreed terms and responsibilities.
- Apply knowledge of TransUnion Marketing Solutions products and processes to identify and recommend enhancements that improve partner support and enable revenue growth.
Requirements
- Minimum of 8 years of experience in AdTech, MarTech, a DMP, DSP, data provider, digital agency, or publisher environment, in an account management, partner management, business development, or customer success capacity.
- Deep knowledge of third-party audience data providers, audience data monetization through a marketplace model, and programmatic audience activation, which will be used to guide partner strategy and growth.
- Demonstrated ability to manage complex partner relationships, negotiate agreements, and influence internal and external stakeholders toward shared commercial outcomes.
- Strong process orientation, attention to detail, and ability to prioritize a large workload while operating effectively in a complex and sometimes ambiguous environment.
- Excellent written and verbal communication skills, with the ability to understand and explain new business and technical concepts.
- Applicants must be authorized to work in the United States on a full-time basis without the need for employer support or sponsorship now or in the future.
Skills
- Working knowledge of DMPs, DSPs, audience data marketplaces, and programmatic audience activation technology.
- Ability to manage audience taxonomies, data inventories, partner revenue reporting, and data performance insights in support of partner and product decisions.
- Experience working for a third-party audience data seller or within a data marketplace business.
- Experience supporting multidimensional commercial relationships across product, operational, financial, and legal workstreams.
- Ability to quickly learn TransUnion Marketing Solutions products and processes and translate partner feedback into practical enhancement recommendations.
Location
- Hybrid
Work Type
- Hybrid
Experience Level
- 8 years of experience
Salary/Compensations
- $82,700.00 - $120,000.00 annually
Benefits
- Day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options.
- Spousal, domestic partner, and other eligible dependent coverage is available on select plans.
- Tax-advantaged HSA and FSA accounts.
- Company-paid basic life and AD&D.
- Optional voluntary life and AD&D for you and your family.
- Short- and long-term disability.
- Optional legal plan, pet insurance, and travel accident coverage.
- Adoption assistance and fertility planning coverage.
- Caregiver support.
- Dependent Care FSA for possibility of an employer match.
- Complimentary Care@Work membership.
- Up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.
- 401(k) with employer match.
- Employee Stock Purchase Plan (ESPP).
- Financial wellness resources.
- Career coaching.
- Optional long-term care insurance.
- Tuition reimbursement.
- Flexible time off for exempt employees or paid time off for nonexempt employees.
- Up to 12 paid holidays per year.
- Commuter benefits.
- Employee discounts.
- Charitable gift matching.
- Paid volunteer time off.
- Corporate volunteer events.
- 24/7 support including professional therapy, coaching, and emotional well-being programs.
- Guided meditation and resources that support physical, mental, social, and financial wellness.
About the Company
- At TransUnion, we encourage and are committed to creating a real, positive impact and shared sense of purpose within our Workforce for Good, which empowers our people to grow, innovate and contribute to a better future for our communities and customers.
- We strive to build an environment where our associates are in the driver’s seat of their professional development— while having access to help along the way.
- We recognize that success comes when our associates thrive both professionally and personally; that’s why we prioritize work/life flexibility and offer resources for our teams across the globe to collaborate and drive excellence.
- Be a part of our Workforce for Good – you’ll work with great people, pioneering products and cutting-edge technology.
Equal Opportunity
- As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.
- Additionally, in accordance with Section 503 of the Rehabilitation Act of 1973 and the Vietnam Era Veterans’ Readjustment Assistance Act of 1974, TransUnion takes affirmative action to employ and advance in employment qualified individuals with a disability and protected veterans in all levels of employment and develops annual affirmative action plans.
- Components of TransUnion’s Affirmative Action Program for individuals with disabilities and protected veterans are available for review to any associate or applicant for employment upon request by contacting ERCoE@transunion.com.
- Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act.
- TransUnion complies with all applicable immigration laws and regulations.