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About the Role
We are seeking a Head of Content Marketing to help define and advance Nomura Asset Management’s content strategy. This role will play a global leadership position in shaping the firm's thought leadership position by leading a team responsible for developing and commercializing insights, elevating the voices of our investment experts, and strengthening the firm’s position as a leading authority on markets and investment strategy. The role demands deep investment expertise and market knowledge, combined with editorial instinct, strategic rigor, and creative ambition.
Responsibilities
- Create powerful experiences through distinctive content that delivers brand-consistent insights and inspires clients to act.
- Deliver multi-format experiences that capture and elevate the perspectives of our thought leaders and investment teams.
- Partner with the Chief Investment Strategist to build a signature market insights platform that translates complex market developments into timely, practical perspectives and portfolio implications.
- Lead the content development, activation, and global distribution of the firm’s annual outlooks and other top-down macroeconomic insights, translating and promoting their key themes and investment perspectives through integrated campaigns throughout the year.
- Develop and oversee the editorial strategy and calendar to ensure consistent publishing across paid and owned properties spanning SEO- and AEO-optimized web content, broad marketing emails and social media.
- Report and maintain a deep understanding of the competitive landscape and track how leading content organizations in financial services and other industries are evolving.
- Conduct regular surveys and gather feedback from client-facing teams to assess client demand and sentiment, identify emerging needs, and inform new content opportunities.
- Test innovative amplification strategies across digital channels, social media, and client-facing platforms.
- Identify, track and report key performance indicators (KPIs) like traffic, engagement, and conversion.
- Manage and amplify the social profiles of executive thought leaders to increase their visibility, strengthen their positioning, and strengthen their position as recognized authorities in their respective areas of expertise.
Requirements
- 10+ years of experience in marketing within financial services
- Experience leading high-performing marketing teams within a global, matrixed organization.
- Deep knowledge of investment markets and the needs of institutional and wealth management audiences.
- Proven ability to build thought leadership platforms and translate complex investment insights into clear, compelling narratives that resonate with clients, financial advisors, and the media.
- Expertise in modern content distribution and discovery, including digital amplification, search optimization and emerging AI-driven platforms.
- Exceptional storytelling, messaging, and editorial judgment across multiple channels and formats.
- Strong track record partnering with investment, product, distribution and media stakeholders to align content with commercial priorities and measurable business outcomes.
- Explore Insights & Vision: Identify the underlying causes of problems faced by you or your team and define a clear vision and direction for the future.
- Making Strategic Decisions: Evaluate all the options for resolving the problems and effectively prioritize actions or recommendations.
- Inspire Entrepreneurship in People: Inspire team members through effective communication of ideas and motivate them to actively enhance productivity.
- Elevate Organizational Capability: Engage proactively in professional development and enhance team productivity through the promotion of knowledge sharing.
- Inclusion: Foster a culture of inclusion and psychological safety in the workplace and cultivate a "Risk Culture" (Challenge, Escalate and Respect).
Skills
- Content Marketing Strategy
- Thought Leadership
- Investment Expertise
- Market Knowledge
- Editorial Instinct
- Strategic Rigor
- Creative Ambition
- Content Development
- Content Commercialization
- Investment Writing
- Market Insights
- Macroeconomic Insights
- Editorial Strategy
- Editorial Calendar Management
- SEO Optimization
- AEO Optimization
- Web Content Creation
- Email Marketing
- Social Media Marketing
- Competitive Analysis
- Client Feedback Analysis
- Digital Channel Amplification
- Performance Indicator Tracking (KPIs)
- Social Media Profile Management
- Storytelling
- Messaging
- Editorial Judgment
- Content Distribution
- Content Discovery
- Digital Amplification
- Search Optimization
- AI-driven Platforms
Location
- Philadelphia
- New York
Work Type
- Full-time
Experience Level
- Executive Director
- 10+ years of experience
Salary/Compensations
- $175,000 - $250,000
Benefits
- Sign-on bonus
- Restricted stock units
- Discretionary awards
- Full range of medical benefits
- Full range of financial benefits
- 401(k) eligibility
- Various paid time off benefits
- Vacation
- Sick time
- Parental leave
About the Company
- Nomura is a financial services group with an integrated global network.
- By connecting markets East & West, we service the needs of individuals, institutions, corporates and governments through our four business divisions: Wealth Management, Investment Management, Wholesale (Global Markets and Investment Banking) and Banking.
- Driven by the insights of some 28,000 people worldwide, we put our clients at the center of everything we do, delivering unparalleled access to, from, and within Asia.
- NAM International brings together a legacy of investing in public and private markets on a global scale.
- Through active management, we deliver differentiated and innovative solutions across equities, fixed income, multi-asset, and private credit supported by a team of disciplined and tenured investment professionals.
- Building upon Nomura’s century long heritage, our teams are responsible stewards of clients’ capital.
- We approach everything we do with accountability, curiosity, and integrity to help clients across wealth and institutional channels navigate an ever-changing market, capture opportunities around the world, and reach long-term investment goals.
Equal Opportunity
- Nomura is an Equal Opportunity Employer