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About the Role
Shape Trade Nation's tone of voice by producing clear, compliant, and conversion-focused messaging across marketing and product touchpoints, including paid media, landing pages, lifecycle communications, social content, partnerships assets, and selected product surfaces. Ensure messaging consistency with brand standards, regulatory requirements, and business objectives across multiple markets, supporting acquisition, conversion, and customer engagement.
Responsibilities
- Work with growth teams and the data team to understand campaign performance and refine messaging accordingly.
- Write and edit copy for paid media campaigns, landing pages, CRM communications, social content, and partnerships materials.
- Produce messaging variants for testing across paid media, landing pages, and lifecycle journeys.
- Ensure messaging aligns with brand tone, product positioning, and regulatory requirements.
- Develop reusable messaging frameworks and templates aligned with Compliance guidelines.
- Support international market launches by adapting and localising messaging across markets and channels.
- Collaborate with designers and motion teams to ensure copy and visual execution work together effectively.
Requirements
- Experience shaping brand tone of voice.
- Experience producing clear, compliant, and conversion-focused messaging.
- Experience across paid media, landing pages, lifecycle communications, social content, partnerships assets, and product surfaces.
- Experience working within a shared studio model.
- Experience ensuring messaging consistency with brand standards, regulatory requirements, and business objectives.
- Experience working across multiple markets.
- Experience supporting acquisition, conversion, and customer engagement.
- Experience supporting international market launches and localisation.
- Experience adapting and localising messaging across geographies while maintaining brand consistency and compliance.
- Experience working closely with designers, growth teams, lifecycle marketing, and data teams.
- Experience understanding campaign performance and refining messaging accordingly.
- Experience producing messaging variants for testing.
- Experience developing reusable messaging frameworks and templates aligned with Compliance guidelines.
- Experience collaborating with designers and motion teams to ensure copy and visual execution work together effectively.
Skills
- Copywriting
- Messaging strategy
- Brand voice development
- Regulatory compliance
- Content creation
- Cross-functional collaboration
- International marketing
- Localization
Location
- Remote (up to 3 weeks allowance to work in any location)
Work Type
- Full-time
Experience Level
- Senior
Salary/Compensations
- Competitive salary
- Discretionary annual bonus
Benefits
- Private healthcare
- Active Lifestyle allowance
- Annual leave above minimum entitlement
- Up to 3 weeks allowance to work in any location