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About the Role
Orbital is looking for a Product Marketing Manager to lead product releases from market introduction to adoption. This role will transform new capabilities into compelling narratives for customers, prospects, and the market, working across the product roadmap to define release positioning and target audiences. It offers high autonomy at the intersection of Product, Marketing, and Customer Success, ideal for a product marketer skilled in messaging and execution within a fast-paced environment.
Responsibilities
- Lead product launches end to end, owning go-to-market strategy and execution.
- Run and evolve the launch program, implementing the launch framework and managing roadmap intake, tiering, and calendar.
- Develop positioning and messaging that translates complex product capabilities into clear value propositions.
- Drive awareness and adoption through strategic release communication across various channels.
- Own and manage the external product changelog.
- Partner with Product and Customer Support to maintain and improve the Help Centre content and experience.
- Raise the quality of product marketing by creating standards, templates, and guidance.
- Measure launch impact using success metrics to refine future planning and execution.
- Partner with go-to-market teams to ensure launches translate into market education, adoption, campaigns, and commercial readiness.
Requirements
- 4+ years of experience in B2B SaaS product marketing.
- Strong track record of leading product launches end to end.
- Ability to quickly understand technical capabilities and translate them into clear, differentiated market messaging.
- Excellent writing and editing skills, with the ability to distinguish features from benefits.
- Strong cross-functional operational skills, managing multiple launches, stakeholders, and timelines.
- Good judgment and influence to make recommendations, build alignment, and challenge constructively.
- Ability to see the bigger picture and understand how individual releases contribute to a broader narrative.
- Customer and data-led approach to understanding product usage and improving launches.
- Comfortable working at a fast pace with a rapidly evolving product.
- Confident using AI tools to enhance work processes.
- Experience working across global teams and markets.
- Familiarity with product adoption and customer communication tools (e.g., Intercom, Pendo, Appcues, Beamer).
Skills
- Product Marketing
- Go-to-Market Strategy
- Messaging and Positioning
- Launch Management
- Cross-functional Collaboration
- Communication
- Editing
- Data Analysis
- AI Tools
- Customer Adoption Tools
Location
- UK
- US
Work Type
- Full-time
Experience Level
- 4+ years
About the Company
- Orbital is an AI platform for real estate legal work, aiming to make transactions faster, clearer, and less manual.
- The company is building at the forefront of AI technology, combining it with deep legal expertise.
- Orbital is built with former practising real estate lawyers and over 250 years of combined legal expertise.
- The company has raised $75m to date, including a recent $60m Series B led by Brighton Park Capital.
- Orbital is trusted by over 5,000 real estate professionals and leading firms like BCLP, Orrick, and Clifford Chance.
- Working at Orbital means joining a bold, ambitious team with the trust to take ownership and make an impact.
Equal Opportunity
- Orbital is committed to building a diverse and inclusive team and especially welcomes applications from people traditionally underrepresented in tech.
- Security is everyone’s responsibility at Orbital, following security policies, completing awareness training, and handling sensitive data with care in line with ISO 27001 standards.
- Everyone who works with Orbital goes through background screening before they start.