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About the Role
Develop and drive innovative activation campaigns and communications for Apple Pay and Apple Wallet services, including in-store payments, online payments, transit, and identity. Contribute to strategic marketing plans for Japan and potentially Korea, implementing projects from concept to delivery in collaboration with cross-functional teams, agencies, and partners.
Responsibilities
- Develop and drive innovative activation campaigns and communications across Apple Pay and Apple Wallet services.
- Contribute to building strategic marketing plans for Japan, and potentially Korea.
- Implement projects from concept through delivery.
- Collaborate with a cross-functional worldwide Apple team, external agencies, and partners like physical and online merchants, banks, issuers, tech, and transit companies.
- Craft innovative and effective programs that drive business metrics and communicate the value of Apple Pay and Apple Wallet to consumers.
Requirements
- 5+ years of experience in consumer marketing.
- Proven record of consumer communication building experience from brief to execution.
- Experience dealing with ambiguity.
- Ability to manage and lead external creative agencies.
- Strong analytical skills.
- Business Level Proficiency in English and Japanese.
Skills
- Consumer marketing
- Consumer communication building
- Agency management
- Analytical skills
- Negotiation skill
Location
- Japan
Work Type
- Full-time
Experience Level
- 5+ years
Education Level
- Master of Business Administration degree is a plus
About the Company
- At Apple, we don’t just build great products — we create a kind of wonder that revolutionizes entire industries.
- The diversity of our people and their ideas drives innovation in everything we do, from amazing technology to industry-leading environmental efforts.
- The Wallet, Payments, and Commerce (WPC) team is dedicated to delivering a suite of services and platforms that allow users to easily, privately, securely, and responsibly digitize their wallet.
- Leveraging our main frameworks, Apple Pay (for payments) and Apple Wallet (for a wide range of other wallet style functionality), our partners can offer simple, private, and secure experiences that safeguard users' information and protect their financial health.