Creative Director, Brand at Chime Financial, Inc | CA, US | Rezi

Creative Director, Brand at Chime Financial, Inc

Creative Director, Brand

Chime Financial, Inc · CA, US

1 weeks ago

Creative Director, Brand

Chime Financial, Inc · CA, US

13 days ago
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About the Role

Chime is seeking a Creative Director to define and execute the brand's visual, auditory, and experiential identity, creating impactful work that resonates with audiences. This in-house leadership role on the Brand & Creative Marketing team involves setting the creative vision for integrated campaigns across various media, including brand films, social content, partnerships, and ongoing brand expressions. You will lead an internal team of creatives and manage external agencies and production partners to scale creative output. The ideal candidate thinks in terms of platforms, capable of developing ideas that translate across different formats and channels, and balances bold brand-building with an understanding of the full marketing funnel and business objectives.

Responsibilities

  • Set and evolve the creative vision for the Chime brand, and translate it into storytelling that drives awareness and consideration
  • Lead integrated campaigns end to end — from platform and concept through production and final execution — across brand film and broadcast, social, partnerships, activations and owned channels
  • Champion bold ideas, and make the case for them clearly to marketing, product and executive stakeholders
  • Build creative that travels: social-first thinking, talent and partner collaborations, and moments designed to be shared rather than served
  • Partner with brand, growth, product marketing and media leads so that campaign ideas hold up across the full funnel and are measurable against business goals
  • Lead, mentor and grow a team of art directors, designers and copywriters, and set the standard for the quality of work the team ships
  • Run creative reviews and brainstorms that raise the level of the idea, with clear direction and feedback people can act on
  • Manage external creative agencies, production houses, and media and talent partners, and hold them to the same bar
  • Use the tools that make a modern creative team faster — including AI in concepting, iteration and production — and help the team adopt what genuinely works
  • Keep a sharp read on our members, the category and the cultural landscape, and let it shape the work

Requirements

  • 8+ years in creative leadership, including at least 5 leading brand-level work
  • A portfolio of consumer-facing campaigns you can walk us through — the strategic problem, the idea, and what happened
  • At least one brand platform you built or meaningfully shaped that changed how people saw a company
  • Experience in a creative agency environment, and the craft standard that comes with it
  • Work that has run in more than one form: brand film or broadcast produced with agency and production partners, social-native work, and partnership or activation initiatives
  • A track record leading and developing a small in-house creative team, and getting the best out of external partners
  • Fluency across the funnel, including the view that lower-funnel work is a creative problem too
  • Excellent communication and presentation skills — you can sell an idea into a skeptical room and explain why it is right
  • Practical experience using AI tools in the creative process, and a point of view on where they help and where they do not

Skills

  • AI in concepting
  • AI in iteration
  • AI in production
  • Brand building
  • Communication
  • Creative leadership
  • Creative reviews
  • Creative strategy
  • Cross-functional collaboration
  • Data analysis
  • Design
  • Digital marketing
  • Editing
  • Financial technology
  • Full-funnel marketing
  • Growth marketing
  • Integrated campaigns
  • Leadership
  • Marketing
  • Media planning
  • Mentoring
  • New product development
  • Partnership management
  • Performance marketing
  • Presentation skills
  • Production
  • Product marketing
  • Project management
  • Public relations
  • Sales
  • Social media marketing
  • Storytelling
  • Strategic planning
  • Team leadership
  • Team management
  • User experience
  • Vendor management

Location

  • Hybrid

Work Type

  • Full-time
  • Hybrid

Experience Level

  • 8+ years in creative leadership
  • 5+ years leading brand-level work

Salary/Compensations

  • $201,000.00 - $279,000.00

Benefits

  • Bonus
  • Competitive equity package
  • Backup child, elder, and pet care
  • Subsidized commuter benefits
  • Comprehensive health, financial, and wellbeing benefits
  • Generous vacation policy
  • Company-wide paid days off
  • 1% of time off to support local community organizations
  • Annual wellness stipend
  • Up to 22 weeks of paid parental leave for birthing parents
  • 12 weeks of paid parental leave for non-birthing parents
  • Access to family planning reimbursement

About the Company

  • At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that core banking services should be helpful, easy, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.
  • We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members.
  • We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.
  • We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential.
  • *Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC.

Equal Opportunity

  • We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.
  • Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis under provincial, federal, state, and local laws, regulations, or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws, including the San Francisco Fair Chance Ordinance, Cook County Ordinance, NYC Fair Chance Act, and the LA City Fair Chance Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process, please contact: accommodations@chime.com.
  • To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.