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About the Role
Drive product marketing strategy, positioning, and activations to expand market reach and accelerate adoption of Moneris payments/commerce capabilities through channel and ecosystem integrations. Act as a liaison between product management, partners, and sales to ensure product resonance with external partners and alignment with market needs. Support product launches, empower partners with tools/programs, and enable sales teams with assets/content to drive adoption and revenue growth.
Responsibilities
- Lead the development of a product marketing roadmap, assess competitive landscape, and understand conditions impacting product/partner market fit.
- Determine relevant insights via research to map unmet user needs and prioritize solutions that help partners succeed.
- Drive marketing strategies including targeting/personas, segmentation, positioning, value propositions, key messaging, sales/partner enablement, and marketing channels across the partner journey.
- Track and report on goals, measure performance, and identify optimization opportunities.
- Collaborate with Product, Sales, and Partnership teams to create holistic approaches to partner enablement, onboarding, and ongoing marketing support.
- Apply project management skills to support strategic and tactical execution of important program timelines.
- Gain understanding of partner pain points by spearheading qualitative and quantitative research.
- Translate marketing observations into relevant insights for product, partner, and sales teams.
- Drive strategic alignment and accelerate key initiatives through cross-functional collaboration.
- Build influential partnerships, shape priorities, and champion a high-performance, results-driven culture.
Requirements
- 8+ years of marketing experience.
- At least 5 years demonstrated understanding of product marketing, partner marketing, or similar go-to-market positions.
- Spearheaded go-to-market strategies for product launches.
- Conducted user insight research.
Location
- Toronto
Work Type
- Hybrid
Experience Level
- 8+ years of marketing experience
- 5+ years of product marketing, partner marketing, or similar go-to-market experience
Education Level
- Bachelor's degree in marketing/business or related discipline
Salary/Compensations
- $95,000 to $124,000
Benefits
- Comprehensive Total Rewards Program
- Performance-based bonuses
- Flexible benefits starting from day one
- Choice of a health spending account (HSA) or personal spending account (PSA)
- Retirement planning support
- Profit-sharing programs with company match
- Defined contribution pension plan
- Growth & development opportunities
- Unlimited access to Coursera
- Mentorship programs
- Internal gig marketplace
- Holistic wellness support
- Employee & Family Assistance Program
- 24/7 virtual healthcare
- Workplace wellness initiatives
- Hybrid work arrangements
- Work from Abroad program
- Paid time off programs
- Recognition and rewards programs
- Exclusive banking perks from RBC & BMO
- Access to great employee discounts
About the Company
- Moneris is a company that believes in empowering employees to succeed personally and professionally.
- They offer resources, opportunities, and an inclusive environment that supports development and career growth.
Equal Opportunity
- We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.
- We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted.
- At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.