Esthetics Sales Coach - Multi Spa
Hand & Stone - 4301 W William Cannon - Austin, TX · Austin, TX, US
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About the Role
Hand & Stone is seeking an experienced Multi-Unit Esthetics Leader to oversee and grow the Esthetics Departments across five Austin-area spa locations. This is a multi-unit business and people leadership role for someone who understands the esthetics industry and knows how to turn great teams into high-performing departments.
Responsibilities
- Oversee the performance and development of Esthetics Departments across five locations
- Establish and drive goals for facial services, advanced treatments, upgrades, retail, retention, and other key performance indicators
- Review location and individual performance to identify trends and opportunities
- Develop action plans to improve underperforming areas and capitalize on growth opportunities
- Partner with ownership and spa leadership on esthetics strategy and business initiatives
- Create consistency in standards and execution across all locations
- Coach and develop location-level Esthetics Leads and Licensed Estheticians
- Build strong leaders who can effectively coach and manage their individual teams
- Establish clear expectations and accountability around performance
- Conduct and support quarterly Licensed Esthetician evaluations
- Recognize high performers while creating development plans when additional support is needed
- Help create a positive, professional, high-performance culture across all five locations
- Lead strategies to grow advanced treatment, service upgrade, and retail performance
- Coach teams on consultations, treatment planning, home-care recommendations, and client retention
- Help Estheticians connect excellent clinical recommendations with strong business results
- Monitor performance and create targeted coaching based on individual and location needs
- Coordinate the Licensed Esthetician new-hire experience, including onboarding and initial training
- Support ongoing technical, product, sales, and leadership education
- Coordinate training opportunities with professional skincare partners and educators
- Participate in conferences, vendor education, and professional development opportunities
- Ensure teams remain current on treatment protocols, products, technologies, and service standards
- Oversee professional and retail product inventory and ordering
- Monitor professional product and supply usage
- Support payroll, licensing, liability insurance, SOAP note, and department compliance audits
- Maintain consistent operational and professional standards across locations
- Meet regularly with ownership, Spa Managers, and Esthetics Leads to review results and priorities
Requirements
- 2–4+ years of leadership or management experience
- Experience leading teams, departments, or multiple locations
- Strong business acumen with the ability to understand KPIs and turn results into action
- A proven record of sales, retail, service upgrades, and goal achievement
- An active Esthetics license with professional treatment experience
- Experience coaching, training, and developing other professionals
- Strong communication and leadership skills
- Confidence holding teams accountable while maintaining a positive culture
- Excellent organization and follow-through
- The ability to work independently and manage competing priorities across multiple locations
- Strong knowledge of professional skincare, services, and product lines
- Professional liability insurance
- Multi-unit leadership experience is strongly preferred
- Leadership experience within spa, beauty, wellness, retail, hospitality, or another sales and service-driven business is also highly valued
Skills
- Esthetics expertise
- Team leadership
- Business acumen
- Sales acumen
- Coaching
- Training
- Development
- Communication
- Organization
- Follow-through
- Independent work
- Priority management
- Skincare knowledge
- Product knowledge
- Service knowledge
Location
- Austin-area
Work Type
- Full-time
- 40 hours per week
Experience Level
- 2–4+ years of leadership or management experience
- Multi-unit leadership experience
Education Level
- Active Esthetics license
Benefits
- Medical, Dental & Vision Insurance
- 401(k)
- Supplemental Insurance
- Paid Vacation
- Flexible Scheduling
- Employee Discounts on Products & Services
- Employee Rewards Program
- Employee Referral Bonuses
- Continuing Education & Professional Development
- Leadership growth within an established and expanding organization
About the Company
- Hand & Stone is an established and expanding organization.