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About the Role
The Marketing Automation Executive will be at the forefront of creating, launching, and optimizing automated marketing campaigns. From email nurturing to omnichannel personalization, your role will ensure top-notch content and campaign performance. With the opportunity to work on the HubSpot platform, this is your chance to make a real impact on global marketing initiatives.
Responsibilities
- Manage and optimize campaigns, nurture streams, and personalization journeys for Glion, Les Roches, École Ducasse & ISH.
- Create ad-hoc campaigns to support enrolment conversion activities.
- Implement testing plans to improve performance, content, and conversion rates.
- Partner with the Head of Marketing Automation & CRM to optimize business processes and manage landing pages, personalization blocks, and more.
- Ensure campaign performance meets targets and provide regular reporting and insights to improve ongoing campaigns.
Requirements
- At least 12 months of hands-on experience with a fully integrated Marketing Automation platform (HubSpot preferred).
- 2+ years in technology marketing, marketing operations, or a similar role.
- Strong understanding of lead generation, SEO/SEM, web, social media, and omnichannel activities.
- Proficiency in Excel and HTML.
- Highly analytical with a focus on optimizing campaign performance.
- Fluent in English.
- Creative and commercial mindset.
- Experience with high-end/luxury goods or services is a bonus.
- Experience with CRM systems (especially Salesforce) is a bonus.
- Must have the right to live and work in the UK without sponsorship.
Skills
- Marketing Automation
- HubSpot
- Lead Generation
- SEO/SEM
- Web
- Social Media
- Omnichannel Activities
- Excel
- HTML
- CRM
- Salesforce
Location
- Central London, Devonshire Square
Work Type
- Permanent contract
- Remote up to 60% of the weekly working time
Experience Level
- 12+ months hands-on experience with Marketing Automation platform
- 2+ years in technology marketing, marketing operations, or similar role
About the Company
- Sommet Education is a unique education group specialised in premium hospitality management and culinary arts, over 8 countries and 22 campuses.
- The group operates through 5 world-class brands: Glion Institute of Higher Education, Les Roches, École Ducasse, Invictus Education Group and Indian School of Hospitality.
- Development, Distinctiveness, Joint Commitment, Openness and Sense of Service are the core values which drive us.
Equal Opportunity
- This organisation is not able to offer sponsorship. Candidates must have the right to live and work in the UK without sponsorship.