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About the Role
This Marketing Manager role is based in Singapore and embedded in the APAC, Middle East and Africa sales team. The candidate will partner with sales to translate business priorities into marketing events and data-driven programs that drive client acquisition, deepen engagement, accelerate pipeline growth, and contribute to business growth. The role combines commercial strategy, client journey expertise, digital marketing execution, and performance analysis to maximize marketing's contribution to business growth.
Responsibilities
- Partner with sales and client portfolio managers to identify growth opportunities and support business objectives.
- Understand and align with the strategy of the APACMEA sales organization, realizing it into a compelling, actionable marketing plan with clear target audiences, activities, timelines and measurable commercial outcomes.
- Translate global marketing and investment content into local context to support client acquisition and retention.
- Manage social media and digital presence for the region.
- Plan and execute client events and touch points.
- Build strong partnerships across sales, investments, marketing, content, communications, compliance and external agencies.
- Influence senior stakeholders through evidence-based recommendations and commercial insights.
- Represent the voice of the market by bringing client feedback, competitive intelligence and emerging opportunities into management discussions.
- Plan and deliver high-impact client events and conference participation, including brand merchandizing, to strengthen the firm’s profile, support priority themes and create relevant engagement opportunities for sales.
- Drive adoption of digital engagement programs and scalable growth initiatives.
- Use CRM, AI and analytics platforms to measure performance and optimize investment decisions.
- Take ownership and responsibility for marketing-related database management and turn data and client insights into actionable recommendations for sales teams.
Requirements
- 5-10 years of experience in investment marketing, digital media, event management and client engagement.
- Strong understanding of investments, asset management or wealth management with industry marketing experience.
- Track record of turning investment insights into engaging, channel-specific content.
- Proficient working with CRM, marketing automation, campaign analytics and performance measurement (M365, Salesforce, MC Cloud, Snowflake, Power BI).
- Strong commercial and entrepreneurial acumen with the ability to engage credibly with sales leadership on the back of strong communication and presentation skills.
- Self-starter with an ownership mind-set.
- Willingness to travel up to 20%.
- Fluent English and Mandarin; Traditional Chinese and other Asian languages is advantageous.
Skills
- Investment marketing
- Digital media
- Event management
- Client engagement
- CRM
- Marketing automation
- Campaign analytics
- Performance measurement
- M365
- Salesforce
- MC Cloud
- Snowflake
- Power BI
- Communication skills
- Presentation skills
- English
- Mandarin
Location
- Singapore
Work Type
- Full-time
Experience Level
- 5-10 years
About the Company
- Vontobel is a leading and trusted global investment firm with 2,300+ engaged professionals based in 27 locations globally, headquartered in Zurich.
- The company is majority family-owned and publicly listed, with a long-term focus on topics such as sustainability.
- Vontobel is driven by an ownership mindset, enabling employees to unlock their potential and translate insights into opportunities.
- They hire talented individuals who are determined to deliver in a changing world and come from diverse backgrounds.
Equal Opportunity
- Vontobel is an equal opportunity workplace committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.
- They value diverse voices and are committed to creating an environment where everyone can be themselves, based on mutual respect and zero tolerance for discrimination.