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About the Role

Serve as the primary backup for the Manager, Events & Tradeshows, leading the development and execution of event marketing strategies to elevate brand visibility, engage key audiences, and drive measurable business growth. This role partners closely with various teams to ensure event strategy aligns with business objectives and delivers high-quality, impactful experiences.

Responsibilities

Own the annual event calendar and portfolio framework for an assigned segment, integrating audience signals, competitive timing, and account-level priorities.
Lead cross-functional planning across marketing, sales, product, and customer success to ensure event programs are sequenced, resourced, and aligned to go-to-market objectives.
Manage and execute 15+ multi-tier events annually while leading CONNECT workstreams.
Maintain portfolio-level performance scorecards and present data-backed recommendations to marketing leadership.
Act as the primary backup to the Event Team Manager, representing the team in meetings and presentations.
Lead pipeline influence strategies for priority accounts through event activations.
Build repeatable sales enablement frameworks that connect event engagement to pipeline creation.
Partner with sales leadership to co-own follow-up execution and pipeline targets.
Drive attendee engagement through innovative strategies, ensuring effective lead capture and post-event follow-up.
Elevate the organization's brand presence across high-priority events through differentiated content and activation concepts.
Develop and deliver executive-level event strategy communications to VP and SVP audiences.
Partner across Product Marketing, Content, and Design to ensure strategic alignment on event vision, messaging, and brand representation.
Cultivate relationships with clients, prospects, vendors, and strategic partners through curated, high-touch event experiences.
Synthesize competitive intelligence, market trends, and performance data to make event investment recommendations.
Assist in building the analytical case for continuing, scaling, or sunsetting events.
Evaluate and recommend marketing technology solutions based on functional fit and integration requirements.
Build reusable AI-assisted workflows that improve team efficiency.
Conduct in-depth post-event analysis measuring ROI, attendee quality, and pipeline contribution.
Leverage data and insights to continuously refine future event strategies.
Serve as a prime point of contact for the team's Marketing Efficiency AI Objectives.
Mentor and onboard new Event Managers on tools, processes, and standards.
Orchestrate multiple simultaneous events across different planning phases without degrading quality or missing commitments.
Establish execution standards and escalation protocols adopted across the team.
Design and enforce onsite operational frameworks for flagship events governing staff deployment, contingency protocols, and vendor management standards.
Own the full event lifecycle from event selection and contract execution through onsite management and post-event close-out.
Manage multi-million-dollar event portfolio budgets with shared ownership of annual planning, in-year reallocation, and large-scale contract negotiation.
Assist in building investment scenarios that model the revenue impact of different spending levels.
Co-present tradeoff analyses that enable senior leadership to make confident investment decisions.
Architect high-impact event experiences for priority accounts designed to shift buyer perception, deepen executive relationships, and accelerate commercial conversations.
Lead hosted and experiential events including executive dinners, private roundtables, hosted conferences, industry tradeshows and VIP activations.
Lead the execution of C-suite and VP-level engagement at Tier 1 and Tier 2 events.
Uplevel executive engagement playbooks that are repeatable across the portfolio.
Ensure the organization's category leadership narrative is expressed consistently across events and owned experiences.
Identify and secure speaking opportunities aligned to the company's most important category narratives.
Partner with subject matter experts and Product Marketing to develop compelling session content.
Utilize industry knowledge to pinpoint and prioritize participation in key events, conferences, and trade shows.

Requirements

A Bachelor’s degree and 8+ years experience in corporate or association event management and trade shows.
Understanding of the financial services and fintech landscape, with success delivering executive-level, account-based experiences for enterprise banks and credit unions, is ideal.
Proven experience in event management, partnering closely with Sales and Executive Leadership to align event strategy with pipeline objectives and revenue goals.
Proven track record of integrating event analytics with sales outcomes to showcase tangible business impact and pipeline contribution.
Excellent project management skills with the ability to manage multiple projects concurrently.
Expertise in contract negotiation, vendor management, and budget oversight.
Strong analytical mindset with the ability to measure and report on the success of events.
Strong communication and collaboration skills with the ability to work cross-functionally, both internally and externally.
Ability and comfort working in a fast-paced, deadline-driven environment.
Organized and detail-oriented with a focus on quality and accuracy.
Ability to travel to events for onsite setup, team supervision, and event management.
Fluent written and oral communication in English.
Applicants must be authorized to work for any employer in the U.S.
We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Skills

Event marketing
Brand visibility
Audience engagement
Business growth
Event strategy
Cross-functional planning
Go-to-market objectives
Performance scorecards
Data-backed recommendations
Pipeline influence
Sales enablement
Lead capture
ROI optimization
Brand presence
Content development
Activation concepts
Executive communication
Messaging
Brand representation
Relationship cultivation
Competitive intelligence
Market trends
Event investment recommendations
Marketing technology evaluation
AI-assisted workflows
Post-event analysis
Marketing Efficiency AI Objectives
Onboarding
Execution standards
Escalation protocols
Onsite operational frameworks
Vendor management
Budget management
Contract negotiation
Financial modeling
Revenue impact analysis
Tradeoff analysis
Attendee experience design
Executive engagement
Thought leadership
Category positioning
Speaking opportunities
Subject matter expertise
Project management
Contract negotiation
Vendor management
Budget oversight
Analytical skills
Communication skills
Collaboration skills
Cross-functional collaboration
Fast-paced environment management
Detail-orientation
Quality focus
Accuracy focus
Travel management

Location

Remote

Work Type

Hybrid
Full-time

Experience Level

Senior
8+ years

Education Level

Bachelor's degree

Benefits

Health & Wellness
Hybrid Work Opportunities
Flexible Time Off
Career Development & Mentoring Programs
Competitive health insurance offerings
Generous paid parental leave
Community Volunteering & Company Philanthropy Programs
Employee Peer Recognition Programs

About the Company

Q2 is a leading provider of digital banking and lending solutions to banks, credit unions, alternative finance companies, and fintechs in the U.S. and internationally.
Our mission is simple: build strong and diverse communities through innovative financial technology—and we do that by empowering our people to help create success for our customers.
We celebrate our employees in many ways through our year-round Q2 ChangeMakers awards program and global moments of recognition and connection.
We invest in the growth and development of our team members through ongoing learning opportunities, internal mobility, and meaningful leadership relationships.
We also know that nothing builds trust and collaboration like having fun and giving back together.
From company-wide volunteer days to events like our Q2 Homecoming Week—featuring learning, community service, and culture-building experiences—we create opportunities to connect, grow, and make an impact.
We’re proud to foster a supportive, inclusive environment where career growth, collaboration, and wellness are prioritized.
Our benefits go beyond healthcare—offering resources for physical, mental, and professional well-being.
Q2 employees are encouraged to give back through volunteer work and nonprofit support through our Spark Program.
We believe in making an impact—in the industry and in the community.

Equal Opportunity

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, or veteran status.
Applicants in California or Washington State may not be exempt from federal and state overtime requirements.