Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this Senior Product Marketing Manager, Global Monitoring Services role.
Rezi rewrites your resume against Planet's job description. Free.
Tailor your resume to this Senior Product Marketing Manager, Global Monitoring Services role.
Rezi rewrites your resume against Planet's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Senior Product Marketing Manager, Global Monitoring Services posting at Planet — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Senior Product Marketing Manager, Global Monitoring Services posting at Planet — free, in seconds.
About the Role
Planet is seeking a Senior Product Marketing Manager to lead marketing efforts for Global Monitoring Solutions, serving defense, intelligence, and government customers. This role requires a deep understanding of the target audience and their mission objectives to shape messaging and inform product strategy. The position involves close collaboration with Industry Marketing, Product, Sales, and Enablement teams, acting as a liaison between technology and mission needs.
Responsibilities
- Own the marketing plan for existing solutions and lead strategy and launch for new ones, partnering with Marketing, Sales, and Enablement across the lifecycle.
- Develop value proposition, messaging frameworks, and ICPs that align GTM teams and resonate with customers.
- Articulate how solutions integrate with each other and the broader Planet ecosystem, maintaining clarity as the portfolio expands.
- Continuously assess and improve positioning, campaigns, content, and sales effectiveness in partnership with GTM teams.
- Collaborate with Product to provide customer, competitive, and market insights that enhance competitive strategy.
- Build in-depth knowledge of the portfolio, including analysis production, delivery, integration paths, and roadmap, to effectively communicate to customer-facing teams.
- Maintain a library of current, compelling, and usable product assets, including solution briefs, pitch decks, battlecards, objection handling, customer vignettes, and narrative-driven collateral.
Requirements
- 6+ years of relevant product marketing experience in B2G or B2B categories.
- Bachelor's degree or equivalent experience demonstrating a strong understanding of how government and defense customers evaluate, procure, and decide.
- Proven ability to engage hard-to-reach buyers using modern storytelling formats (video, customer-led narrative).
- Ability to tell a compelling story within market constraints.
- An AI-native builder mindset, actively leveraging AI tools in daily workflows for messaging, solutions, and execution.
- Track record of positioning and marketing B2B/enterprise products, particularly zero-to-one AI or highly technical SaaS products.
- Experience partnering with product, sales, and executive stakeholders, and communicating across leadership.
- Excellent organizational skills and self-starter ability.
- Ability to collaborate across departments.
Skills
- Product Marketing
- B2G Marketing
- B2B Marketing
- Government and Defense Customer Understanding
- Messaging Development
- Value Proposition Creation
- Go-to-Market Strategy
- Product Management Collaboration
- Sales Enablement
- Competitive Analysis
- Market Insight
- Storytelling
- AI Tool Utilization
- Technical SaaS Marketing
- Enterprise Product Marketing
- Cross-functional Collaboration
- Organizational Skills
- Maritime Domain Awareness
- ISR
- GEOINT
- Persistent Monitoring Mission Areas
- Geospatial Expertise
Location
- San Francisco, CA
- Washington, D.C.
Work Type
- Full-time
- Hybrid
Experience Level
- Senior
Education Level
- Bachelor's degree or equivalent experience
Salary/Compensations
- $144,500—$180,600 USD
Benefits
- Comprehensive Medical, Dental, and Vision plans
- Health Savings Account (HSA) with a company contribution
- Generous Paid Time Off in addition to holidays and company-wide days off
- 16 Weeks of Paid Parental Leave
- Wellness Program and Employee Assistance Program (EAP)
- Home Office Reimbursement
- Monthly Phone and Internet Reimbursement
- Tuition Reimbursement and access to LinkedIn Learning
- Equity
- Commuter Benefits (if local to an office)
- Volunteering Paid Time Off
About the Company
- Planet designs, builds, and operates the largest constellation of imaging satellites in history, delivering an unprecedented dataset of empirical information via a cloud-based platform.
- The company serves commercial, environmental, and humanitarian sectors, enabling customers to develop new technologies, drive revenue, power research, and solve global challenges.
- Planet is a global company with a people-centric approach to culture and community, striving to iterate in a way that puts team members first and prepares the company for growth.
- The company has offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands, with employees working remotely worldwide.
Equal Opportunity
- Planet is committed to building a community where everyone belongs and invites people from all backgrounds to apply.
- Planet is an equal opportunity employer, committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.
- Pursuant to the San Francisco Fair Chance Ordinance, Planet will consider for employment qualified applicants with arrest and conviction records.