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About the Role
As an employee-owner at IEWC, you will be a valued team member contributing to growth by building awareness of IEWC's products and services internally and externally. This internship offers the opportunity to gain skills for career hypergrowth.
Responsibilities
- Assist in the maintenance and development of IEWC websites, including creating/updating landing pages and UX initiatives.
- Monitor websites and marketing platforms for performance, identifying and reporting any issues or inconsistencies.
- Identify and report bugs, broken links, or visual inconsistencies to the web development or design teams prior to website enhancements.
- Support the execution and optimization of SEO/SEM campaigns, including keyword research, content updates, and performance tracking.
- Analyze website and campaign performance data using tools like Google Analytics, and prepare reports to track trends, measure ROI, and provide actionable insights for optimization.
- Write and edit marketing copy for websites, email, product pages, and collateral, ensuring content is accurate, engaging, and aligned with brand voice.
- Support product marketing activities such as image collection and color correction, content creation, data collection, product performance analysis, and partner marketing coordination.
- Conduct market research and analyze competitor strategies to identify trends and opportunities.
- Coordinate social media efforts to supplement IEWC's market presence and direct subsequent leads out to sales teams.
Requirements
- Ability to define problems, collect data, establish facts and draw valid conclusions.
- Ability to interpret an extensive variety of technical and business information and deal with several abstract and concrete variables.
- Ability to work in a Windows environment, with department business applications and standard current computer applications.
Skills
- Photoshop
- InDesign
- Illustrator
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Google Analytics
- Google Ads
- HTML
- CSS
- Website development
- Social media platforms
Location
- Remote
Work Type
- Internship
- Full-time
Experience Level
- Internship
Education Level
- Working towards a Bachelor's Degree in Marketing, Business Administration, or a related degree program.
About the Company
- IEWC is an employee-owned company.