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About the Role
The Marketing & Communications Analyst supports the development and execution of integrated marketing strategies for ITT Flow Technologies brands. This role is responsible for campaign planning and execution, lead generation, content development, and event/tradeshow management, ensuring alignment between marketing initiatives and business growth objectives.
Responsibilities
- Support the development and implementation of marketing strategies for industrial brands under ITT Flow Technologies
- Execute integrated marketing campaigns across digital, social, email, and traditional channels
- Align messaging with brand positioning, value propositions, and market priorities
- Contribute insights and recommendations to optimize marketing performance and ROI
- Plan, build, and execute lead generation campaigns using platforms such as HubSpot
- Develop and manage email marketing workflows, landing pages, and nurturing sequences
- Monitor campaign performance and optimize based on data-driven insights
- Partner with sales teams to ensure leads are effectively qualified and handed off
- Coordinate participation in industry tradeshows, conferences, and customer events
- Manage event logistics including vendor coordination, materials, booth planning, and staffing
- Develop pre- and post-event marketing plans to maximize engagement and lead capture
- Track event ROI and prepare post-event performance reports
- Collaborate with SMEs to create technical and commercial content including case studies, blogs, white papers, and presentations
- Support internal and external communications initiatives
- Ensure consistent brand voice and messaging across all channels
- Assist in the development of sales enablement materials
- Track, analyze, and report on marketing performance metrics (campaigns, digital channels, events)
- Develop dashboards and reports using Excel, CRM systems, and marketing automation tools
- Provide regular insights to support strategic decision-making
- Partner closely with Sales, Product Management, Engineering, and SMEs to ensure technical accuracy and relevance
- Maintain consistent communication to support campaign execution and content creation
- Contribute to strategic planning under direction of the Senior Marketing & Communications Manager
- Leverage AI tools and emerging technologies to enhance productivity, personalization, and campaign effectiveness
- Identify opportunities to improve processes, tools, and marketing impact
- Stay current on industry trends, competitive landscape, and best practices
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 2–5 years of experience in B2B marketing, preferably in industrial or technical environments
- Experience with marketing automation tools (e.g., HubSpot, Constant Contact, or similar)
- Proficiency in Microsoft Office (PowerPoint, Excel, Word)
- Familiarity with social media platforms (LinkedIn, YouTube, etc.) in a business context
- Strong analytical, organizational, and project management skills
- Excellent written and verbal communication skills
- Experience in manufacturing, industrial technologies, or flow/processing industries
- Knowledge of CRM systems and lead lifecycle management
- Basic understanding of SEO/SEM and digital marketing best practices
- Experience supporting tradeshows or large-scale events
- Exposure to AI tools for marketing content creation, analytics, or automation
Skills
- Marketing Strategy
- Campaign Planning and Execution
- Lead Generation
- Content Development
- Event/Tradeshow Management
- Digital Marketing
- Social Media Marketing
- Email Marketing
- HubSpot
- Microsoft Office (PowerPoint, Excel, Word)
- CRM Systems
- SEO/SEM
- AI Tools
Location
- Stamford, Connecticut
Work Type
- Full-time
Experience Level
- 2-5 years
Education Level
- Bachelor's degree
Benefits
- Health insurance
- 401(k)
- Short and long-term disability
- Paid time off
- Growth and developmental opportunities
- Incentive compensation programs
About the Company
- ITT Inc. is a diversified global leading manufacturer of highly engineered critical components and customized technology solutions serving the flow, aerospace and defense, transportation, industrial, and energy markets.
- Headquartered in Stamford, Connecticut, ITT has a market cap of roughly $20 billion and employs more than 15,000 people across 40 countries and serves customers in approximately 125 countries.
- Following the acquisition of SPX FLOW, the company is expected to generate $5.4 billion in annual revenue.
- Businesses are organized in three distinct segments: Flow Technologies, Motion Technologies, and Connect and Control Technologies.
Equal Opportunity
- We aim to pay our ‘ITT’ers’ fairly and competitively in the locations that they live and work. Pay-for-performance is a principle that we believe in, and employees are rewarded based not only on ‘what’ they accomplish, but also on ‘how’ they reflect ITT’s values.
- The salary offered to a candidate is based several factors such as candidate experience and qualifications, location, as well as market and business considerations.