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About the Role
As a Marketing Insights Specialist, you will help connect the dots across various digital and non-digital customer touch points at Autodesk that lead to key business outcomes. You will have the opportunity to directly influence Marketing and eComm growth and improve customer experience. This position is highly cross-functional and collaborative, working closely with global stakeholders as well as other teams outside of the immediate organization. This is an exciting career opportunity for a strong, business-savvy Marketing analyst, with a passion for measurement, data story telling and improving marketing's impact on the business as well as improving customer experience and outcomes. If you are searching for a challenging, yet highly rewarding role with great impact, then read on!
Responsibilities
- Take ownership of a variety of Digital, Marketing and eCommerce related analytics projects to support global teams with data, dashboards and insights around standard Subscription customer life cycle elements including acquisition, retention and expansion
- Work closely with business partners and team members to explore a variety of topics, such as market opportunity, industry/product journeys, digital contribution, purchase funnel and customer behavior analyses to extract valuable insights
- Source, analyze and visualize data using tools to effectively mine and condense insights to tell a concise and actionable story and communicate findings that inform business decisions
- Collaborate proactively and effectively with other Autodesk teams to align on metrics and definitions.
- Identify any gaps in measurements and/or metrics, define the additional reports and analyses required and streamline existing reporting
- Encourage self-service and enable stakeholders to better understand data
Requirements
- Strong logical aptitude with the ability to present complex data as simple, concise, and engaging stories and visualizations that bring insights to the forefront.
- Sixth sense for “meaningful data” with the ability to find creative, yet pragmatic solutions to data-oriented problems.
- Self-starter, who takes initiative and demonstrated success in working with and influencing stakeholders, business partners cross-functionally.
- Positive, can-do attitude – Ability to be flexible and open to changes in requirements, directions or circumstances with minimal need for reorientation
Skills
- Power BI (including DAX)
- Tableau
- SQL
- Advanced Excel (visualization, pivot tables etc.)
- Macros
- VBA
- Adobe Analytics
- Google Analytics
- Analytical modelling
- R
- Python
Location
- Canada
Work Type
- In-Person Onboarding
- In-Person ID Verification
Experience Level
- Marketing analyst
- Business-savvy
- Experience in Marketing, eComm or Subscription model-based metrics and analytics
- Experience presenting to upper management
- Experience in web analytics
- Experience with analytical modelling
Salary/Compensations
- $79,000 and $115,500
Benefits
- Annual cash bonuses
- Commissions for sales roles
- Stock grants
- Comprehensive benefits package
About the Company
- Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
- We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
- When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Equal Opportunity
- We take pride in cultivating a culture of belonging where everyone can thrive.