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About the Role
Drive the achievement of departmental goals and objectives for assigned products and product groups within the business unit. Collaborate cross-functionally with internal stakeholders involved in product realization, not just the sales department. Develop marketing plans for products, analyze market information and competitors, and lead product launches and training.
Responsibilities
- Develop and execute marketing strategies for assigned products to capture market share, understanding business unit strategies.
- Plan for assigned products as part of the business unit business plan.
- Manage forecasts, including budget management, process management, and inventory analysis.
- Develop strategies for the product pipeline of assigned products to achieve business unit objectives.
- Understand product launch processes and collaborate with relevant departments to plan and execute product launches.
- Collaborate closely with the sales department to understand their needs for product expansion and translate them into strategies and tactics.
- Support the execution of strategies in the sales field.
- Create promotional materials and plan and execute effective promotions through academic conferences and events.
- Plan and implement effective product training programs for physicians and paramedical staff.
- Provide feedback and collaborate with global team members on product development and improvements.
- Identify and build relationships with Key Opinion Leaders (KOLs).
- Independently lead projects within your team and contribute as a member of cross-functional projects.
- Act in accordance with established rules, including laws, quality standards, service regulations, and compliance.
Requirements
- Strategic, critical thinking, and analytical skills for problem-solving.
- Excellent written and verbal communication skills.
- Native or JLPT N1 level Japanese proficiency.
- Business-level English proficiency (TOEIC 750 or higher preferred).
Skills
- Marketing strategy development and execution
- Market analysis
- Competitor analysis
- Product launch management
- Training program development and implementation
- Budget management
- Forecast management
- Sales strategy and tactics development
- Promotional material creation
- KOL relationship management
- Project leadership
- Cross-functional collaboration
Location
- Nakano Headquarters (residence: Tokyo vicinity)
Work Type
- Full-time
Experience Level
- 3+ years of Marketing experience in the cardiovascular field
- Experience in the electrophysiology field is a plus
About the Company
- Boston Scientific