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About the Role
XPENG is seeking a marketing professional to support campaign planning and execution, content development, performance monitoring, and market analysis within an innovative global EV brand and a leading automotive group in the UAE.
Responsibilities
- Support the planning and execution of marketing campaigns, product launches, and promotions.
- Develop content calendars and coordinate social media and digital activities.
- Monitor campaign performance and prepare monthly marketing reports.
- Analyze marketing and sales data using Excel and track key KPIs such as CPL, conversion rates, ROI/ROAS, and engagement.
- Coordinate events, launches, mall activations, sponsorships, and partnerships.
- Conduct competitor and market analysis and identify marketing opportunities.
- Coordinate with agencies, suppliers, showrooms, Sales, and CRM teams.
- Ensure all marketing activities follow XPENG brand and CI standards.
- Use AI tools effectively for research, analysis, content, and presentations while validating all outputs.
Requirements
- Bachelor's Degree in Marketing, Business, Communications, or related field.
- 3–5 years of marketing experience in brand, digital, communications, or commercial marketing.
- Strong Excel, PowerPoint, analytical, and reporting skills.
- Good understanding of digital marketing, social media, campaigns, and marketing KPIs.
- Creative, proactive, commercially minded, and able to take ownership.
- UAE market experience is an advantage.
- Excellent English communication skills; Arabic is an advantage.
- Automotive or agency experience is not mandatory.
Skills
- Excel
- PowerPoint
- Analytical skills
- Reporting skills
- Digital marketing
- Social media
- Campaign management
- Marketing KPIs analysis
- AI tools
- Communication skills
Location
- UAE
Work Type
- Full-time
Experience Level
- 3-5 years
Education Level
- Bachelor's Degree
Benefits
- Exposure to digital marketing, analytics, events, and brand strategy.
- Be part of a fast-growing and innovative automotive environment.
About the Company
- XPENG is an innovative global EV brand.
- The company is part of a leading automotive group in the UAE.
- The environment is fast-growing and innovative within the automotive sector.