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About the Role

The Junior Brand Manager provides essential support to the Marketing team, ensuring excellent brand execution across all stakeholders and channels. This role contributes to the success of Lotus brands, particularly Biscoff, BEAR and Revel, by assisting with marketing plans and execution both in-store and online, maintaining communication with consumers through social media, coordinating packaging changes and product launches, and developing marketing materials.

Responsibilities

Provide day-to-day support to Brand Managers and manage marketing projects from start to finish, ensuring completion within agreed timelines and budgets.
Support the coordination and delivery of marketing assets across print, digital, and packaging formats in collaboration with internal teams and external vendors.
Coordinate packaging changes and product launches with all relevant stakeholders.
Manage the master marketing calendar, tracking and communicating deadlines, launches, and key milestones.
Track, organize, and manage shipments of marketing samples for media outreach and consumer engagement.
Coordinate social media posts to align with the marketing calendar and brand voice.
Solicit and compare vendor quotes for promotional packaging and maintain an up-to-date database of supplier pricing, timelines, and capabilities.
Develop and present packaging briefs outlining design objectives, timelines, and production specifications.
Coordinate cross-functional efforts from design to delivery, ensuring promotional packaging projects are completed on time and within budget.
Maintain an organized library of marketing files, digital assets, vendor information, and creative collateral.
Track inventory levels of printed materials, branded items, and sampling stock.
Review incoming invoices for accuracy, secure initial approvals, and route for timely processing.
Generate and manage purchase orders, monitor budget usage, and maintain budget tracking tools for the marketing department.
Ensure brand and product information is accurately maintained across key customer data portals.
Lead logistical coordination for trade shows and key customer events, including Expo West, Sweets & Snacks, KeHE and UNFI shows and quarterly distributor/customer showcases.
Manage all event-related bookings, including booth reservations, travel for Sales and Marketing teams, hotel accommodations, and client dinners.
Coordinate the development, preparation, and shipping of booth materials, samples, and marketing collateral.
Coordinate with content creators to ensure product and material timings.
Oversee post-event follow-up including inventory reconciliation, material storage, and internal debrief documentation.

Requirements

College degree and first experience in CPG industry.
Passion for Consumer brands.
Proficiency in Excel and Powerpoint.
Strong attention to detail.
Excellent organizational and multitasking skills.
Effective written and verbal communication skills.
Professional, friendly, and clear tone when working with consumers and partners.
Strong stakeholder management.

Skills

Excel
Powerpoint
Organizational skills
Multitasking skills
Written communication skills
Verbal communication skills
Stakeholder management

Experience Level

Junior

Education Level

College Degree

About the Company

Lotus brands, particularly Biscoff, BEAR and Revel.