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About the Role
Accelerate and refine the global communications strategy for the Calvin Klein Global Fragrance Brand, focusing on Global Advocacy, Public Relations & Influencer Marketing initiatives.
Responsibilities
- Accelerate Global Advocacy, Public Relations & Influencer Marketing initiatives in support of Senior Director, Global Communications.
- Manage Global Markets to execute key IM initiatives with excellence and up to license standard.
- Communicate daily with License Influencer teams to validate content concepts, local influencer marketing campaigns and brand image initiatives.
- Manage Global Influencer Marketing KPIs and monthly VIT reports to senior leadership and license partners.
- Curate Local Influencer Marketing Guidelines to support brand’s big bet priorities.
- Support Assistant Manager with ongoing day-to-day influencer marketing initiatives including market management, influencer marketing content concepts, casting, moodboards and content approvals.
Requirements
- 5-7 years of related influencer marketing experience, preferably in the luxury beauty & fashion space.
- Well-tuned into the influencer space as it pertains to fashion & beauty, including creator/mega talent relationships.
- Self-starter with close attention to detail, able to execute campaigns and events with excellence.
- Experience in managing global markets within a luxury lens across influencer marketing, public relations & events.
- Ability to develop cohesive reports & analytics using Traackr to communicate to senior leadership.
- Previous experience working with license partners.
- Previous in-house experience preferred.
- Hard working, positive & collaborative attitude, passionate, works well within fast-paced start-up environment.
Skills
- Influencer Marketing
- Public Relations
- Communications Strategy
- Brand Image
- Content Concepts
- Reporting & Analytics
- Traackr
Location
- New York, NY
Work Type
- Hybrid
Experience Level
- Senior Manager
- 5-7 years
Salary/Compensations
- $120,000-$145,000
Benefits
- Option to work up to 50% of your month remotely.
- Health, dental, vision and disability insurance.
- 401(k) with generous employer match.
- Paid time off and Summer Fridays.
- Parental leave.
- Tuition reimbursement.
About the Company
- Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care.
- Coty celebrates the entire human kaleidoscope and cultivates a culture of fearless kindness.
- Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion in an effort to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
- Join us in making over the world of beauty!
Equal Opportunity
- Offers equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law.
- Complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities.
- EOE Minorities/Females/Protected Veterans/Disabled.