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About the Role

Orchestra is seeking a Head of Data & Analytics to establish intelligence as a core utility across the network, driving self-serve capabilities for all teams. This senior role involves shoring up data infrastructure, closing service gaps, and making data a differentiated offering with full P&L accountability. The position integrates deeply with various communication and marketing disciplines, requiring leadership of a 20+ person team, setting enterprise vision, building a self-serve platform and proprietary products, and serving as senior counsel on strategic accounts.

Responsibilities

Define and implement foundational architecture, frameworks, and governance standards for insights, data, and analytics.
Diagnose and close near-term service gaps in data, research, and measurement delivery.
Build a self-serve intelligence platform for on-demand data, insights, and reporting.
Develop proprietary intelligence infrastructure including narrative tracking, audience modeling, language strategy, and outcomes-based measurement.
Serve as enterprise thought leader on insights and analytics, translating AI advancements into actionable guidance.
Lead data strategy for key enterprise accounts, providing executive-level counsel.
Own and grow the P&L, driving revenue growth through broad adoption of the intelligence utility.
Develop scalable, packaged data products and intelligence partnerships.
Position Orchestra's insights capabilities in competitive pitches and integrated proposals.
Articulate the ROI of data in terms of business outcomes, reputation impact, and measurable change.
Oversee quantitative and qualitative research, audience segmentation, message testing, media measurement, and performance analytics.
Establish shared standards for measurement, reporting, and insight delivery network-wide.
Build, mentor, and recruit a 20+ person team with clear specializations and growth pathways.
Champion predictive, outcomes-oriented analytics over activity metrics.
Integrate AI-augmented research tools, social listening platforms, and modern analytics technologies.
Build methodologies that strengthen with every engagement and cannot easily be replicated.
Embed analytics across Orchestra's verticals and service lines.
Partner with Public Relations, Public Affairs, Brand Strategy, Paid Media, and Creative teams.
Partner with subject-matter experts to translate proprietary frameworks into scaled, self-serve products.
Elevate analytics fluency across the network through training, workshops, and capability-building.

Requirements

15+ years of progressive leadership in strategic insights, analytics, or research, including significant tenure in enterprise-scale organizations.
Demonstrated P&L ownership and revenue growth in an agency, consultancy, or analytics platform environment.
Deep expertise in earned media analytics, narrative measurement, and strategic communications research.
Proven ability to build or scale an insights function, including organizational design, senior talent recruitment, and self-serve delivery models.
Experience developing proprietary research methodologies, frameworks, or data products.
Experience owning data infrastructure (access, pipelines, governance, hygiene) as reusable, foundational infrastructure.
Strong command of quantitative and qualitative research and analytics: survey design, message testing, segmentation, and media measurement.
Mastery of modern research technologies: social listening, media monitoring, analytics dashboards, and AI-enabled tools.
Strong cross-functional instincts with the ability to embed analytics seamlessly into broader communications and public affairs programs.
Ability to partner with leaders across sectors and deliver client work across insights, research, analytics, and reporting.
Commercial leader first: comfortable closing business, articulating value, and driving growth.
Entrepreneurial and builder mindset, with comfort operating in ambiguity while scaling systems.
Executive presence capable of counseling C-suite clients and senior internal stakeholders.
Inspirational people manager with a track record of developing high-performing teams.

Skills

Data & Analytics
Strategic Insights
Research
P&L Ownership
Revenue Growth
Earned Media Analytics
Narrative Measurement
Strategic Communications Research
Organizational Design
Talent Recruitment
Self-Serve Delivery Models
Proprietary Research Methodologies
Data Infrastructure Management
Quantitative Research
Qualitative Research
Survey Design
Message Testing
Segmentation
Media Measurement
Social Listening
Media Monitoring
Analytics Dashboards
AI-enabled Tools
Cross-functional Collaboration
Commercial Acumen
Leadership
Team Management

Location

New York, N.Y.
Washington, D.C.
San Francisco, CA

Work Type

Hybrid (3 days in office)

Experience Level

15+ years of progressive leadership

Salary/Compensations

$250,000 - $300,000 plus bonus

About the Company

Orchestra is a strategic communications and marketing company built for today's complex and fragmented world, integrating people, platforms, and stories to help clients build lasting influence.
The company offers programs spanning strategic business counsel through to tactical execution.
Orchestra comprises over 700 people with diverse industry experience and includes leading firms such as BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR.
Orchestra also launched Brightmode, a talent acquisition firm, and Versus Media Group, a political media team.
Orchestra is the first communications company built for today’s media landscape, having acquired nine firms since 2022.

Equal Opportunity

People of all backgrounds and abilities are strongly encouraged to apply.
Orchestra is committed to building and maintaining a diverse staff and recognizes that its continued success depends on hiring and retaining high-quality professionals with a variety of backgrounds and experiences.
Opportunities for advancement exist, and we are committed to helping all staff develop and grow.