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About the Role
The Demand Sales team is responsible for growing Vistar's advertiser business by partnering with brands and agencies to solve their marketing needs through Vistar's technology and solutions. As an Account Executive, you will manage and grow existing client relationships, develop new business opportunities, and act as an ambassador for Vistar in the Canadian market.
Responsibilities
- Manage and grow a portfolio of existing agency and brand relationships, identifying opportunities to drive incremental revenue and expand Vistar's partnerships.
- Build strong relationships across multiple levels and teams within client organizations.
- Respond to campaign opportunities, briefs and RFPs from existing and prospective clients.
- Proactively bring new ideas, products and opportunities to clients based on their objectives and business needs.
- Build and maintain a healthy sales pipeline through prospecting, outreach, account mapping and re-engagement of dormant opportunities.
- Identify and pursue new contacts and business opportunities across agencies and brands.
- Lead client meetings, presentations and platform demonstrations.
- Maintain an active presence in-market through agency meetings, client lunches, industry events and other relationship-building opportunities.
- Manage sales activity, opportunities and pipeline within Salesforce.
- Work closely with Account Management, Analytics and other internal teams to understand client success metrics, solve business needs and identify opportunities for growth.
- Develop a strong understanding of programmatic OOH and the broader advertising ecosystem.
Requirements
- Bachelor's degree.
- 2-5 years of experience in digital media, advertising, ad tech, media sales, agency planning/buying or a related field.
- Strong client-facing experience and demonstrated ability to build and maintain professional relationships.
- A commercial mindset and interest in growing accounts, developing new business and driving revenue.
- Understanding of how brands and agencies plan and buy media.
- Experience responding to client briefs, developing recommendations and/or presenting to clients.
- Familiarity with digital or programmatic advertising concepts, including targeting, data, measurement and campaign KPIs.
- Experience with programmatic, digital OOH, mobile or location-based data is an asset but not required.
- Proactive and self-motivated.
- Relationship-driven.
- Commercially curious.
- Organized and accountable.
- A strong communicator.
- Resilient.
- Collaborative and low-ego.
- Adaptable.
- Curious and eager to learn.
Skills
- Salesforce
- Programmatic OOH
- Digital advertising
- Ad tech sales
Location
- Canada
Work Type
- Full-time
Experience Level
- 2-5 years
Education Level
- Bachelor's degree
About the Company
- Vistar Media is the home of out-of-home (OOH). As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier.
- Our goal is simple: to help the world's marketers leverage OOH's unique ability to motivate and delight.
- From strategic partnerships with major media owner networks to executing impactful campaigns with renowned global brands such as Nestlé, Porsche, Target, and Levi's, our team is filled with passionate, innovative, and collaborative problem solvers, engaging and entertaining consumers like you in the real world.
- Find your home in out-of-home - find your people at Vistar.
- As of January 2025, Vistar Media was acquired by T-Mobile and is now part of T-Mobile Advertising Solutions.
- By combining our DOOH expertise with T-Mobile’s unique customer insights and expansive omnichannel capabilities, we’re creating new opportunities to innovate at scale and make a meaningful impact on the future of out-of-home media.