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About the Role

We are seeking a Creative Producer with a strong Art Director background to own the end-to-end creative process, from concept to final edit. The emphasis is on visual direction, setting the quality bar, and ensuring all assets are of the highest standard. This role involves conceptualizing and art-directing performance creative, producing shoots, directing talent, and steering edits to create master assets that serve as the benchmark for further variations.

Responsibilities

Own the visual craft and direction of Weight Loss creative, art-directing the look, feel, and quality bar across video and static assets.
Concept performance-led ideas rooted in effectiveness, considering hooks, angles, and formats.
Produce creative end-to-end, including planning and running shoots, directing talent and crew, and steering edits to a finished standard.
Set the 'gold standard' master assets for iteration and expansion by the Manila team and AI, continuously raising the quality bar.
Partner with strategists, designers, and editors to rapidly transform ideas into finished, on-brand assets.
Work at pace and volume while maintaining high craft standards, comfortable shipping a large quantity of sharp creative.
Help shape the studio's visual identity and creative standards during periods of scaling.

Requirements

A strong portfolio showcasing performance and/or brand creative with a clear eye for art direction, composition, typography, and visual craft.
Demonstrated production experience, including the ability to plan and run shoots, direct talent, and manage projects from concept to completion.
Hands-on editing and design proficiency sufficient to set standards and assist others (familiarity with Premiere/After Effects, Figma/Adobe CS, or similar tools).
A strong performance instinct, understanding social-native, direct-response creative, and the elements that drive conversion.
A bias for output and iteration, comfortable shipping work, learning from it, and iterating without being overly precious.
Comfortable directing people, including talent and crew, and collaborating closely with strategists and editors.
Ability to work flexibly with a hybrid setup, requiring 3 days a week in the Old Street office.

Skills

Art Direction
Visual Craft
Creative Production
Performance Creative
Video Production
Static Asset Creation
Talent Direction
Editing
Design
Adobe Creative Suite
Figma
Premiere Pro
After Effects
Collaboration
Communication

Location

Old Street, UK

Work Type

Hybrid

Experience Level

Mid-level

Benefits

Employee options program
Annual development budget
3 days of professional development leave
Private health insurance through Vitality or monthly wellness allowance
25 days of holiday
Enhanced parental leave
Work from anywhere for 3 weeks per year
Vibrant office culture with regular socials, clubs, after-school sport, and seasonal events

About the Company

Eucalyptus is on a mission to make good health last a lifetime, focusing on better long-term care for individuals living with obesity.
Eucalyptus is part of Hims & Hers, a global leader in personalized health and wellness.
Eucalyptus is the company behind Juniper, a leading weight-management program that combines GLP-1 medication with personalized nutrition, movement support, and clinician-led care.
Eucalyptus supports patients living with obesity across 5 markets and has received selective NICE endorsement to provide services to the NHS.
Eucalyptus offers tailored services to thousands of patients in Australia, the UK, Germany, Japan, and Canada.
Eucalyptus is also behind a growing family of digital healthcare clinics (Pilot, Kin, Software) specializing in men’s health and well-being, fertility, and skincare.
The company's goal is to support 1 million patients globally to live better for longer within the next three years, expanding into new conditions, demographics, and geographies.
Eucalyptus aims to become the world's largest international digital healthcare company, offering challenging, fast-paced, and rewarding work.
Employees at Eucalyptus deliver work that directly shapes patient outcomes and scales evidence-based care across markets.
The company offers opportunities for accelerated growth through high ownership, continuous feedback, and dedicated development support.
Employees collaborate with talented peers to solve complex clinical and operational problems at scale.

Equal Opportunity

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings.
When you apply, please let us know of any reasonable adjustments you may need during the interview process.
We use AI-assisted tools across our business to help our teams work more efficiently, including within our recruitment process. These tools support our team — all hiring decisions are made by real people, and every application is reviewed by a member of our recruitment team.