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About the Role
Join Moomoo as a Marketing Coordinator and help change the way Australians invest. You'll be part of a lively, purpose-driven team at a leading global investment platform, making smarter investing accessible to all.
Responsibilities
- Support the end-to-end execution of store activations, pop-up events, and offline brand experiences across Sydney and Melbourne.
- Assist with event logistics, including vendor coordination, material preparation, on-site setup, and pack-down.
- Help implement retail marketing SOPs for campaign rollout, in-store experiences, and promotional material deployment.
- Track event inventory and ensure POSM is delivered to stores on time.
- Translate basic investment product features into simple and engaging talking points for store staff and customers.
- Support integrated O2O campaigns, ensuring offline store traffic connects effectively with online channels.
- Assist with content planning and posting on Xiaohongshu and Instagram, and help coordinate TikTok content scheduling.
- Draft social media content that resonates with retail investors.
- Work closely with the marketing and design teams to align campaign messaging across offline and digital touchpoints.
- Track and compile campaign performance data, including foot traffic, social engagement, lead generation, and conversion metrics.
- Maintain weekly and monthly reporting dashboards, ensuring data accuracy and timely updates.
- Assist in identifying trends and areas for improvement based on campaign data.
- Act as a coordination point between retail, marketing, and external vendors to resolve day-to-day execution issues.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3 years of experience in marketing, event coordination, brand activation, or social media operations, with hands-on involvement in offline campaign execution.
- Practical experience managing or contributing to Xiaohongshu and/or Instagram brand or commercial accounts, including content drafting, scheduling, and basic visual coordination.
- Personal investing experience is preferred.
- Strong organisational skills and attention to detail, with the ability to manage multiple tasks and deadlines in a fast-paced environment.
- Comfortable working with cross-functional teams and external vendors.
- Experience using Moomoo or other trading platforms such as CommSec, Stake, or SelfWealth is a plus.
- Exposure to financial services, fintech, or investment platform marketing is a plus.
- Basic content creation skills using Canva, CapCut, or other simple video-editing tools for social media content is a plus.
- Fluency in Mandarin and English is a plus.
Skills
- Marketing
- Event Coordination
- Brand Activation
- Social Media Operations
- Offline Campaign Execution
- Xiaohongshu
- TikTok
- Content Drafting
- Content Scheduling
- Visual Coordination
- Organisational Skills
- Attention to Detail
- Cross-functional Team Collaboration
- Vendor Management
- Performance Tracking
- Reporting
- Canva
- CapCut
- Mandarin
- English
Location
- Sydney
- Melbourne
Work Type
- Full-time
- Onsite
Experience Level
- 3 years of experience
Education Level
- Bachelor’s degree
Benefits
- Convenient Sydney CBD office location with excellent access to public transport
- Gym access
- Private health insurance program after successful completion of probation
- Opportunity to join a fast-growing global fintech company
- Supportive, collaborative and multicultural working environment
- Exposure to high-net-worth client engagement, events and financial markets
About the Company
- Moomoo is a leading global investment platform with more than 27 million users worldwide.
- We are shaking up wealth-tech and believe smarter investing should be accessible to all.