Education Content Marketing Lead (FTC, 12 mos) at GreenLight Workforce Solutions Inc | CA, US | Rezi

Education Content Marketing Lead (FTC, 12 mos) at GreenLight Workforce Solutions Inc

Education Content Marketing Lead (FTC, 12 mos)

GreenLight Workforce Solutions Inc · CA, US

2 weeks ago

Education Content Marketing Lead (FTC, 12 mos)

GreenLight Workforce Solutions Inc · CA, US

20 days ago
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About the Role

OpenAI Education is seeking a leader to create high-quality content and the systems to scale its production and distribution. This role combines editorial and curriculum judgment with content marketing expertise to build a coherent and measurable content engine across various audiences, formats, and channels.

Responsibilities

  • Build and continuously improve a scalable content operating system for intake, prioritization, resourcing, production, review, publishing, versioning, and reuse.
  • Apply an engineer's mindset to map dependencies, remove bottlenecks, automate repeatable work, create modular templates and playbooks, and uphold clear quality standards.
  • Maintain a single source of truth for the roadmap, editorial calendar, briefs, source material, production status, approvals, assets, and metadata.
  • Produce and edit multi-format content, including long-form articles, blogs, case studies, web and email copy, social posts, educator stories, GIFs, images, and carousels.
  • Develop practical curriculum and professional-learning resources, including lesson plans, educator guides, AI literacy materials, decks, and train-the-trainer content.
  • Shape video from concept through final cut by developing stories, scripting and editing content, preparing interviews, and directing production or post-production partners.
  • Own and grow education-specific channels across social, email, websites, and blogs through clear audience strategies, editorial plans, and consistent publishing programs.
  • Set ambitious growth and engagement goals; define measures of content quality and efficacy; instrument tracking; analyze performance; and use experiments to improve results.
  • Turn goals and expert input into clear briefs, plans, timelines, and review paths, working with partners across Content, Customer Education, Design, Marketing, Product, Research, Policy, Safety, Sales, Partnerships, and Customer Success.
  • Scale production by sourcing, onboarding, and managing a flexible bench of writers, editors, curriculum developers, designers, video partners, agencies, and other vendors.

Requirements

  • Significant experience (8+ years) in content production, content marketing, editorial leadership, curriculum development, instructional design, or creative production, ideally in education, edtech, AI, or another technical field.
  • A strong portfolio demonstrating excellent writing and editing across long-form editorial, curriculum or professional learning, video, social, web, and visual content.
  • A track record of building or materially improving content systems, workflows, templates, governance, tooling, automation, or publishing operations.
  • Experience owning digital channels and using audience and performance data to set ambitious growth goals, design experiments, and deliver measurable results.
  • Strong video storytelling skills, including scripting, structural editing, interview preparation, and collaboration with production and post-production specialists.
  • Ability to turn ambiguous, cross-functional input into clear requirements and polished work while sequencing priorities and managing multiple workstreams.
  • Experience sourcing and onboarding external partners, plus fluency with content-management, digital-asset-management, project-management, analytics, AI, and automation tools.

Skills

  • Editorial judgment
  • Curriculum judgment
  • Content marketing
  • Content production
  • Content strategy
  • Content operations
  • Writing
  • Editing
  • Curriculum development
  • Instructional design
  • Video storytelling
  • Scripting
  • Social media strategy
  • Email marketing
  • Web content
  • Data analysis
  • Performance measurement
  • Project management
  • Vendor management
  • Content management systems
  • Digital asset management
  • AI tools
  • Automation tools

Experience Level

  • 8+ years

About the Company

  • OpenAI Education is seeking a leader to create high-quality content and the systems to scale its production and distribution.