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About the Role
Birdeye is seeking a Field Marketing & Events Manager to drive pipeline through high-impact, in-person events and tradeshows across key U.S. markets. This individual contributor role partners closely with Sales and Customer Success to execute against target account lists, support outreach strategies, and generate pre-event meetings. The role is responsible for event execution, ensuring the right people attend, and turning events into meaningful pipeline, reporting to the Director of Field Marketing.
Responsibilities
- Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact.
- Partner closely with Sales to execute against target account lists and support account-specific outreach.
- Build and support targeted outreach strategies to drive pre-event meeting generation (ABM-style approach).
- Manage all event logistics including venues, vendors, catering, AV, signage, shipping, and on-site execution.
- Coordinate with internal teams including RevOps, Design, Product Marketing, and Customer Marketing to ensure alignment and strong execution.
- Work alongside Sales to track outreach progress and ensure meetings are scheduled ahead of each event.
- Track and report on event performance, including registrations, attendance, meetings, pipeline influenced, and revenue impact.
- Maintain organized event trackers, timelines, and post-event recaps.
- Support broader field marketing programs as needed, including sponsored events, trade shows, and partner activations.
Requirements
- Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact.
- Partner closely with Sales to execute against target account lists and support account-specific outreach.
- Build and support targeted outreach strategies to drive pre-event meeting generation (ABM-style approach).
- Manage all event logistics including venues, vendors, catering, AV, signage, shipping, and on-site execution.
- Coordinate with internal teams including RevOps, Design, Product Marketing, and Customer Marketing to ensure alignment and strong execution.
- Work alongside Sales to track outreach progress and ensure meetings are scheduled ahead of each event.
- Track and report on event performance, including registrations, attendance, meetings, pipeline influenced, and revenue impact.
- Maintain organized event trackers, timelines, and post-event recaps.
- Support broader field marketing programs as needed, including sponsored events, trade shows, and partner activations.
Location
- U.S. markets
Work Type
- Flexible work from home options available
Benefits
- 100% Employer-paid benefit plans available for employees with multiple health plan options (HSA, PPO)
- Flexible PTO
- 401(k) with company match
- Flexible work from home options available
- Maternity & Paternity Leave
- Employee Resource Groups - network with like-minded "Birds"
- Abundant opportunities that come with a dynamic and fast-growing organization!
About the Company
- Birdeye is the leading agentic marketing platform for multi-location brands.
- Companies like H&R Block, Aspen Dental, and Caesars Entertainment use Birdeye to manage marketing across thousands of locations — from how they get found, to how they convert, to how they retain customers.
- Our platform replaces disconnected point tools with AI agents that execute work at the location level — responding to reviews, updating listings, publishing content, and driving conversions.
- Backed by Marc Benioff, Jerry Yang, and Accel-KKR, Birdeye was named to G2’s 2026 Best Agentic AI Products list — appearing alongside the world’s leading AI companies.
- We’re expanding rapidly into enterprise, with growing adoption across large, multi-location brands.