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About the Role
This is a career-defining opportunity to lead and shape a rapidly growing, multi-city Experience (SEO, GEO) team at the heart of Australia's leading media network. We will also explore candidates at Associate Director level.
Responsibilities
- Lead the Vision: Drive the client delivery of all Experience (SEO) services, positioning our team as the absolute centre of excellence across Australia and New Zealand.
- Build a Powerhouse Team: Lead and mentor a high-performing team of mid-senior SEO experts in Melbourne Brisbane, fostering a collaborative and high-trust environment where they can do their best work.
- Drive Commercial Success: Partner with the Group Business Director to track profitability, identify growth opportunities, and contribute to winning new business.
- Innovate & Elevate: Contribute to shaping the future of our SEO, GEO and experience solutions, developing and enhancing solutions, frameworks, and processes that deliver incredible value and impact for our clients.
- Champion Client Partnerships: Build and maintain strong, trusted relationships with senior clients, developing and executing strategies that are woven into their business and marketing outcomes.
Requirements
- A strategic, commercially-minded, and empathetic leader who is ready to drive innovation, mentor top talent, and define the future of SEO excellence.
- An experienced professional in the SEO space with expertise spanning all facets of organic discovery including; Technical, Local, Content and Measurement.
- Comfortable leading and developing high performing teams and client delivery within a fast-paced agency environment.
- Possess strong commercial acumen, with a proven track record of managing agency revenue, improving profitability, and driving business growth.
- Demonstrable experience coaching and developing senior talent to reach their full potential.
- A strategic thinker who can not only develop innovative product solutions but also implement the strong processes required to scale them.
- Inherently curious, with an innovation mindset, and are comfortable ideating with technologies such as AI to improve operations, delivery, and efficiency.
- Excel at building deep, trusted partnerships with senior-level clients and internal stakeholders, driving satisfaction and advocacy.
Skills
- SEO
- GEO
- Technical SEO
- Local SEO
- Content SEO
- Measurement
- AI
Location
- Melbourne
- Sydney
- Brisbane
Work Type
- Hybrid
- Flexible working
Experience Level
- Mid-senior
- Associate Director
Salary/Compensations
- Competitive salary package
Benefits
- 20 days holiday increasing with service to a maximum of 25 days
- Option to purchase extra leave of up to 4 weeks per year
- Flexible working environment
- Paid parental leave
- Flexible public holidays
- Birthday leave
- Early finishes during the summer months
- Investment in career growth and development
- Supportive and inclusive workplace culture
- Mental wellness support via Employee Assistance Program
About the Company
- WPP is the trusted growth partner for the world’s leading brands.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
- WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
- WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
- At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other.
- Mindshare delivers Good Growth for its clients. As “Growth Architects,
- we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention.
- This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
- We believe that diversity is vital and positively influences the environment in which we operate.
- We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying.
- Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions, we encourage all applicants.