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About the Role
The Marketing Manager collaborates with internal teams and external partners to develop and implement customized tactical marketing strategies, ensuring consistent deployment across their portfolio and aligning with community and portfolio goals.
Responsibilities
- Serves as primary marketing contact for Onsite and Operations teams.
- Collaborates with Onsite team and Operations on marketing programs.
- Defines and executes marketing strategy, brand evolution, and programs.
- Oversees and manages Greystar brand consistency across the portfolio.
- Assists in acquisition and disposition assignments by managing digital assets and agreements.
- Researches, defines, and launches cutting-edge technology and programs.
- Projects the development of community-specific digital assets and collateral materials.
- Provides oversight of ORM and social media initiatives.
- Provides marketing budget recommendations for acquisitions and supports annual budgeting.
- Oversees property photography projects.
- Develops and conducts portfolio trainings for new programs and continuing education.
- Conducts monthly touchpoints with Operations to discuss client expectations and marketing goals.
- Meets with advertising and marketing partners regularly.
- Provides technical guidance and support to onsite and corporate teams.
- Collaborates with national, innovation, and in-house creative service teams.
- May supervise other marketing team members.
Requirements
- Greystar will consider for employment qualified applicants with arrest and conviction records.
Skills
- Marketing strategy
- Brand management
- Digital asset management
- Social media management
- Budget management
- Project management
- Training development
- ORM (Online Reputation Management)
Location
- Charleston, South Carolina
Work Type
- Full-time
Experience Level
- Senior role may be assigned based on experience
Salary/Compensations
- Competitive Medical, Dental, Vision, and Disability & Life insurance benefits.
- Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.
- Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays.
- Plus your birthday off after 1 year of service!
- Additional vacation accrued with tenure.
- For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.
- 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).
- 401(k) with Company Match up to 6% of pay after 6 months of service.
- Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).
- Employee Assistance Program.
- Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
- Charitable giving program and benefits.
Benefits
- Competitive Medical, Dental, Vision, and Disability & Life insurance benefits.
- Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.
- Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays.
- Plus your birthday off after 1 year of service!
- Additional vacation accrued with tenure.
- For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.
- 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).
- 401(k) with Company Match up to 6% of pay after 6 months of service.
- Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).
- Employee Assistance Program.
- Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
- Charitable giving program and benefits.
About the Company
- Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing.
- Headquartered in Charleston, South Carolina, Greystar manages and operates over $350 billion of real estate in more than 260 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region.
- Greystar is the largest operator of apartments in the United States, managing over one million units/beds globally.
- Across its platforms, Greystar has nearly $79 billion of assets under management, including over $34 billion of development assets and over $36.5 billion of regulatory assets under management.
- Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business.
- To learn more, visit www.greystar.com.
Equal Opportunity
- Greystar is an equal opportunity employer and does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, military or veteran status, or any other characteristic protected by applicable law.