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About the Role

The Social Media Content Creator (SMCC) will produce and publish photo, video, and written content across various platforms to represent The Austin Stone Community Church. This role blends creative production with platform-specific strategy to grow audience, deepen engagement, and tell the church's story. The SMCC reports directly to the Communications Director.

Responsibilities

Maintain a social media strategy and content calendar that accurately reflects the mission and vision of The Austin Stone and its ministries.
Plan, film, edit, and publish platform-native content, staying current on social media trends and best practices.
Build shot lists and capture photo and video content at Sunday services and special events.
Write social captions and content in the TAS brand voice.
Include volunteer photographers and videographers as needed.
Edit photo and video content for reels, stories, and other formats, and maintain branded templates.
Partner with the creative team and serve as an on-camera brand personality as needed.
Monitor and respond to comments and messages to foster a positive online community.
Track performance metrics and collaboratively form and develop content strategy to improve reach and engagement.
Support congregations and ministries with social media needs, ensuring compliance with Social Media Guide standards and Brand Guidelines.
Utilize and add to the provided Digital Asset Manager for photo and video asset acquisition and cataloging process in collaboration with the Creative Support Department.
Attend all required events and activities for The Austin Stone, including staff meetings, prayer meetings, special events, and staff development days.

Requirements

Bachelor’s degree in Advertising, Marketing, Communications, Digital Media, or a related field, preferred
3 years of experience in social media content creation or equivalent experience
Proficiency in creating graphics using Canva and Adobe Creative Suite, preferred
Demonstrated ability to plan, organize, and support organizational programming and needs.
Integrate multiple perspectives and synthesize them into a cohesive plan.
Strong ability to support multiple projects simultaneously, with dependability and excellence.
Demonstrated capacity to inspire, instruct, and encourage through effective communication in various settings.
Able to write platform-native copy that matches brand voice and drives engagement without sounding generic.
Able to communicate and work within a complex organizational structure with multiple layers of input.
Ability to collect, organize, analyze, and disseminate performance metrics with attention to detail and accuracy.
Uses a systematic approach to identifying successful content formats and adjusting strategy.
Able to anticipate what information would be helpful and take initiative to report on it.
An out-of-the-box thinker with expert knowledge of current social media trends and internet culture.
Able to research and compile trends, ideas, and best-in-class examples to propose new content, and to steer trend curation toward thumb-stopping content audiences want to rewatch, share, and continuously tune in to.
Demonstrated ability to identify, develop, and deploy a team of volunteers, providing clear direction and encouragement to ensure consistent, high-quality content capture across events and services.
Skilled in video editing tools (CapCut, Premiere Pro), photo editing (Lightroom), and graphic design (Canva, Photoshop), including filming, editing, color correction, and sound design.
Deep understanding of social media trends, algorithms, and platform-specific best practices for Instagram, TikTok, Facebook, LinkedIn, and YouTube.
Comfortable operating computer systems including MacOS, Google suite, and word processing applications such as MS Office suite of products.
Subject to standing, walking, sitting, bending, reaching, kneeling, pushing and pulling.
Manual dexterity and coordination are required over 50% of the work period while operating equipment such as a computer keyboard, mouse, and similar machines.
Employees of The Austin Stone are expected to become Partners (our term for members) of the church, fully embracing the values, mission, and purpose of our church.
All employees of The Austin Stone are expected to understand, affirm and adhere to our Affirmation of Faith, Bylaws, Culture Map, and other documents defining the beliefs, culture, and mission of The Austin Stone Community Church.
Employees also possess the character qualifications of biblical leadership in the church.
Each employee must agree and aspire to maturity in these qualifications, invite the authority of church community and leaders as a means of growth in them, and pursue them humbly and faithfully by the power of the Holy Spirit.

Skills

Canva
Adobe Creative Suite
CapCut
Premiere Pro
Lightroom
Photoshop
MacOS
Google Suite
MS Office Suite

Location

Austin

Work Type

Full-time

Experience Level

3 years of experience in social media content creation or equivalent experience

Education Level

Bachelor’s degree in Advertising, Marketing, Communications, Digital Media, or a related field, preferred

About the Company

The Austin Stone Community Church is a church that seeks to represent Christ through its mission and ministries.
Employees are expected to embrace the church's values, mission, and purpose, and adhere to its foundational documents.
Employees are expected to exhibit biblical leadership character qualifications.

Equal Opportunity

The Austin Stone Community Church is an Equal Opportunity Employer including Women, Minorities, Protected Veterans, and Individuals with Disabilities.