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About the Role
Overwatch is seeking a Director of Growth Marketing to build and operate the marketing engine that drives measurable growth across our target markets. This is a strategic and hands-on leadership role that will translate go-to-market priorities into integrated programs that create demand, penetrate strategic accounts, engage priority audiences, accelerate opportunities, and contribute measurable pipeline and revenue. The ideal candidate is a builder, operator, and entrepreneur at heart, comfortable with strategy, campaign execution, account partnering, marketing technology, and performance analysis. This individual thrives in high-growth, fast-changing environments, enjoys creating capabilities from the ground up, and brings a strong bias toward action, experimentation, measurement, and continuous improvement. The role reports to the Vice President of Marketing and partners closely with Business Development, Recruiting, Operations, business-unit leadership, and executive leadership.
Responsibilities
- Lead account-based and multi-channel growth programs that drive engagement, pipeline, and revenue across priority accounts and markets.
- Partner with Business Development to identify, prioritize, and activate strategic accounts based on opportunity, buying signals, and market intelligence.
- Own the marketing technology, CRM, automation, data, and reporting infrastructure required to support scalable growth.
- Measure marketing effectiveness through account penetration, opportunity creation, pipeline acceleration, revenue contribution, and ROI.
- Optimize programs, channels, events, and investments based on measurable business impact.
- Build and lead a high-accountability, performance-oriented marketing function.
- Operate as both a strategic leader and hands-on builder.
- Manage priorities, budgets, agencies, vendors, and resources with a focus on speed and measurable return.
- Bring an entrepreneurial, test-and-learn mindset to how Marketing operates.
- Serve as a strong partner to Business Development and company leadership.
Requirements
- 7+ years of progressive B2B marketing experience, with strength in growth marketing, ABM, demand generation, marketing operations, or field marketing.
- Demonstrated experience executing ABM in focused B2B industries where a relatively small number of high-value accounts drive growth.
- Proven ability to generate measurable pipeline, opportunity, and revenue impact through marketing.
- Strong partnership experience with Sales or Business Development.
- Hands-on knowledge of CRM, marketing automation, marketing technology, data, and performance analytics, preferably Salesforce and Salesforce Marketing Cloud.
- Entrepreneurial mindset with a track record of succeeding in high-growth, fast-changing environments.
Skills
- Microsoft Outlook
- Canva (graphic design and visual asset creation)
- Asana (project management)
- Email marketing platforms (Salesforce Marketing Cloud, HubSpot, or equivalent)
- Social media management tools (Meta Business Suite, Hootsuite, or similar)
Experience Level
- 7+ years
Benefits
- Competitive salary and benefits package
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- 401(k) retirement plan
- Paid time off
- Relocation assistance available
About the Company
- Overwatch is a service-disabled Veteran-owned small business (SDVOB) certified through the National Veterans Business Development Council (NVBDC), delivering construction professional services, talent acquisition, and general contractor solutions within the mission-critical infrastructure industry.
- Our focus is the construction and management of state-of-the-art data centers, executed with the precision and reliability this industry demands.
- From high-end engineers to seasoned field professionals, we deploy the talent needed to bring complex infrastructure to life.
- At Overwatch, it’s more than a job — it’s purpose.
Equal Opportunity
- OVERWATCH is committed to creating a diverse work environment and is proud to be an Equal Opportunity Employer.
- OVERWATCH considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.