Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Senior CRM Specialist role.

Rezi rewrites your resume against N26's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Senior CRM Specialist posting at N26 — free, in seconds.

About the Role

As a Senior CRM Specialist (Engagement & Retention), you will own the customer journey from month two onwards, playing a pivotal role in keeping millions of users active, engaged, and thriving within the N26 ecosystem. This is a 50/50 hybrid role, splitting focus between driving high-level lifecycle strategy and executing campaigns. You will join the CRM team in Berlin to solve critical retention and reactivation puzzles.

Responsibilities

Execute multi-channel CRM campaigns with a holistic approach to customer engagement.
Collaborate with cross-functional teams to ensure seamless delivery of complex campaigns.
Champion adherence to established processes to maximize campaign efficiency.
Conceptualize, set up, and maintain automated communication workflows to achieve CRM KPIs.
Collaborate with data analytics and data engineers for a data-driven approach.
Utilize A/B testing methodologies to optimize campaign performance.
Own and report on the development of KPIs.
Conceptualize and plan new strategic campaigns with the CRM team.
Lead the implementation of strategic initiatives.
Apply data-driven insights and customer segment understanding to ensure targeted messaging.

Requirements

Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).
3+ years of experience in CRM roles.
Proven track record in CRM campaign execution and optimization at a senior level.
Strong technical skills, including HTML, SQL and A/B testing.
Proficiency in CRM tools; Braze experience is a strong plus.
Data-driven mindset with the ability to analyze and interpret campaign performance data.
Excellent communication and collaboration skills.
Creative problem-solving ability combined with a strategic mindset.
Experience with reactivation programs is a strong plus.

Skills

CRM campaign execution
CRM campaign optimization
HTML
SQL
A/B testing
CRM tools
Data analysis
Communication
Collaboration
Problem-solving
Strategic thinking

Location

Berlin

Work Type

Hybrid

Experience Level

Senior

Education Level

Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience)

Benefits

Competitive personal development budget
Work from home budget
Discounts to fitness & wellness memberships
Discounts for language apps
Discounts for public transportation
Premium subscription on personal N26 bank account
Subscriptions for friends and family members
Additional day of annual leave for each year of service
High degree of autonomy
Access to cutting edge technologies
Relocation package
Visa support

About the Company

N26 has reimagined banking for today’s digital world, driven by technology and design.
They aim to build the global banking platform the world loves to use.
N26 has eliminated physical branches, paperwork, and hidden fees for an elegant digital experience and supreme savings.
Their mission is to empower people to live and bank their way.
Headquartered in Berlin with offices in multiple cities across Europe, including Vienna and Barcelona.
They have a 1,500-strong team of more than 80 nationalities.

Equal Opportunity

N26 believes strength lies in people and varied perspectives, striving to build diverse teams that drive innovation and business success.
They actively seek talent from all backgrounds and welcome applications from all genders, cultures, sexual orientations, abilities, neurodiversities, and ages.
Committed to providing an excellent and accessible candidate experience.
If accommodations are required, candidates should notify N26.
More information about Diversity & Inclusion at N26 can be found at: https://n26.com/en-eu/diversity-and-inclusion