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About the Role
As Performance Marketing Manager, you will manage customer acquisition and retention, leveraging AI and automation. You will own channel budgets, run campaigns, and execute a high volume of creative and platform experiments. Success within the first 3-6 months involves measurable improvements in acquisition efficiency, a robust testing cadence, and enhanced reporting visibility for organic and owned channels.
Responsibilities
- Own day-to-day management of paid acquisition and retention channels: Meta, Pinterest, and Google, with potential expansion into TikTok and Applovin.
- Run a high cadence of creative and channel-level experiments across platforms, proactively filling capacity with testing and expansion.
- Manage cost-to-performance ratio directly, with real budget accountability and autonomy over spending decisions.
- Use AI tools to automate reporting, testing, and optimization workflows, enabling one person to effectively manage multiple platforms at scale.
- Partner with the broader team on connecting systems and workflows, not just running ads in isolation, building on current AI-driven initiatives across the portfolio.
- Explore GEO/AEO (generative engine optimization / answer engine optimization) as an emerging acquisition channel.
- Help build reporting visibility into organic and owned channels (email, SMS, organic social) so leadership can see the full picture of what is driving performance versus what is stagnating.
Requirements
- Hands-on experience running paid campaigns across Meta, Google, and at least one additional platform (Pinterest, TikTok, or similar).
- Comfort managing channel-level budget and being accountable for cost-to-performance outcomes.
- Working knowledge of AI tools for campaign optimization, reporting automation, or workflow acceleration.
- Demonstrated self-direction: you will not have day-to-day oversight on budget decisions and need to proactively fill capacity with testing and expansion rather than waiting for direction.
- Part of our interview process is a mandatory in-person interview with someone on our team prior to an offer. Candidates that are unwilling or unable to meet for an in-person interview will be removed from consideration immediately.
Skills
- AI and automation fluency
- Campaign management
- Budget management
- Creative and platform experimentation
- Reporting automation
- Workflow acceleration
- System and workflow integration
- GEO/AEO
- Organic/algorithmic-side marketing
- DTC or ecommerce environments
- Multi-platform budget management
- Shared-services resource management
Location
- Remote - US or Canada
Work Type
- Remote
- Full-time
Experience Level
- Senior
Salary/Compensations
- $120,000 - $140,000 a year
Benefits
- Paid time off policies
- 401(k) match (US)
- Medical/dental/vision (US)
- Variety of supplemental policies (US)
- Employee discounts across our portfolio of brands (US)
- RRSP match (Canada)
- Medical, dental, and vision coverage (Canada)
- Variety of supplemental benefit options (Canada)
About the Company
- Creativity lives here. We celebrate craftsmanship, design, and inspired living.
- Whether you are in marketing, tech, or logistics, your voice and vision matter.
- We showcase employee spaces, share design stories, and promote growth through a culture of flexibility, storytelling, and opportunity.
- From onboarding to day-to-day, we help you bring your style to life.
- The people who do best here are builders. They take ownership, move fast, and want to see the direct impact of their work.
Equal Opportunity
- The CSC family of brands provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, provincial, state or local laws.
- The CSC Generation family of brands is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact hrbenefits@cscshared.com.