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About the Role
Publicis Media is the second-largest media agency network globally and part of the French communication group Publicis Groupe. As a global holding company, Publicis Media operates through its global agency brands Zenith, Starcom, and Spark, managing and continuously developing client business in strategic communication consulting in over 100 countries. Additionally, central specialist teams at Publicis Media support the agencies' clients in areas such as Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.
Responsibilities
- Conception, implementation, and control of Search Engine Advertising (SEA) campaigns for national and international clients.
- Building appropriate SEA campaign structures, developing keywords, formulating ad texts, and creating reports.
- Continuous and proactive optimization of campaigns regarding client goals.
- Consulting clients and advancing campaigns to increase revenue and optimize ROI.
- Creating and presenting campaign evaluations/analyses and strategic recommendations for existing and new clients.
- Monitoring the market, professional development, and developing innovative campaign concepts.
Requirements
- 1-2 years of professional experience in Search Engine Advertising (SEA) or Performance Marketing.
- Enjoy working with numbers and possess good technical understanding of online tools.
- Enjoy analytical tasks, developing ad texts, and keyword campaigns.
- Engaged, communicative, and team-oriented with a high degree of initiative, organizational skills, and commitment.
- Enjoy personal and telephone contact with clients.
- Proficient in English and MS Office.
- High standards for work quality, a high degree of service orientation, and maintaining composure and humor in hectic times.
- Actively use AI-powered tools in daily work and identify potential for more efficient, smarter, and innovative processes.
Skills
- Search Engine Advertising (SEA)
- Performance Marketing
- Keyword development
- Ad text formulation
- Reporting
- Campaign analysis
- Strategic recommendations
- MS Office
- AI-powered tools
Location
- selected locations worldwide
Work Type
- Hybrid work model
- Flexible working hours
- Work from selected locations worldwide
- Up to six weeks per year working abroad
Experience Level
- 1-2 years of professional experience
Benefits
- Continuous professional development via digital learning platform
- Individual career paths with clear development and advancement prospects
- Access to national and international talent and development programs
- Regular feedback and transparent performance development
- Personal support through mentoring program
- Access to modern AI tools for efficient, data-driven, and innovative work
- Practical training and learning opportunities in AI and digital innovations
- Opportunity to actively shape new technologies and integrate them into daily work
- Flexible work from selected locations worldwide
- Up to six weeks per year working abroad
- Hybrid work model
- Flexible working hours
- Childcare support
- Subsidy for Deutschlandticket
- Fair compensation for overtime
- 30 vacation days plus additional special vacation days
- Diverse sports and health offerings, including cooperation with Urban Sports Club
- Mental health support program
- Security and support in challenging life situations through Working with Cancer Policy
- Active engagement in Diversity, Equity & Inclusion
- Responsibility in Sustainability Squad
- Opportunities to get involved in social projects and create social added value
- Welcome Week for a successful start
- Personal support through Buddy program
- Structured onboarding for a successful start
About the Company
- Publicis Media is the second-largest media agency network globally and part of the French communication group Publicis Groupe.
- As a global holding company, Publicis Media operates through its global agency brands Zenith, Starcom, and Spark, managing and continuously developing client business in strategic communication consulting in over 100 countries.
- Central specialist teams at Publicis Media support clients in Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.
Equal Opportunity
- Active engagement for Diversity, Equity & Inclusion