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About the Role
Waga Energy is seeking a Marketing & Communications Manager in Miami, Florida, to enhance the company's visibility, reputation, and market positioning in the United States. This role involves leading the development and execution of the US marketing strategy, reporting to the Public Affairs & Government Relations Director.
Responsibilities
- Lead the development and execution of the US marketing strategy in alignment with global objectives and business development priorities.
- Plan, manage, and optimize digital marketing campaigns, including Google Ads and LinkedIn campaigns.
- Monitor campaign performance, lead generation, engagement, and budget utilization.
- Develop and maintain a strategic US content calendar to ensure consistent messaging across digital, industry, and partner platforms.
- Coordinate outbound marketing initiatives, social media campaigns, and website updates with the corporate Marketing and Communications teams.
- Develop and maintain standard and customized company presentations.
- Design and format marketing and communication materials, including presentations, banners, cards, and event collateral.
- Coordinate content creation and graphic-design projects with external contractors.
- Develop thought-leadership materials, including US case studies, white papers, and content related to commissioned projects and emerging industry topics.
- Design, format, and distribute the company’s external US newsletter.
- Manage newsletter engagement analytics, audience growth, and subscription strategy.
- Coordinate Waga Energy’s participation in industry trade shows and conferences, including pre-event planning, logistics, promotional campaigns, and post-event follow-up.
- Identify and coordinate opportunities for team members to participate in conferences, speaking engagements, panels, and other industry events.
- Lead the planning and execution of project inaugurations, including agenda development, vendor coordination, logistics, and collateral production.
- Build and maintain relationships with US media contacts.
- Proactively identify interview opportunities and industry commentary placements.
- Prepare company spokespersons for media engagements.
- Review press releases and external communications for accuracy and alignment with company messaging.
- Conduct ongoing US market research and monitor competitors and developments within the energy, RNG, and waste sectors.
- Prepare biannual market-insight reports.
- Support business development activities through prospect research, AI-enabled intelligence tools, and targeted messaging initiatives.
- Partner closely with the Business Development team on marketing, research, presentations, and external-engagement initiatives.
- Support selected administrative and coordination activities for the Business Development team.
Requirements
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- At least three years of experience in marketing, communications, or a comparable role.
- Excellent written and verbal communication skills.
- Demonstrated experience developing marketing content and managing external communication initiatives.
- Experience coordinating conferences, trade shows, corporate events, or similar programs.
- Ability to manage marketing budgets and monitor campaign performance and KPIs.
- Strong organizational and project-management skills, with the ability to manage multiple priorities independently.
- Ability to build effective relationships with internal teams, external partners, clients, vendors, and media contacts.
- Strong attention to detail and commitment to delivering clear, accurate, and consistent communications.
Skills
- Google Ads
- LinkedIn campaigns
- Digital marketing
- Content creation
- Graphic design
- Project management
- Market research
- Media relations
- Event coordination
- Microsoft Office Suite
Location
- Miami, Florida
Work Type
- Full-time
Experience Level
- 3+ years
Education Level
- Bachelor's degree
Salary/Compensations
- Competitive salary
Benefits
- 20 days of paid time off
- 11 paid holidays
- Paid parental leave
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Disability insurance
- 401k plan with company matching contributions
About the Company
- Waga Energy is committed to fighting global warming and driving a sustainable energy transition by recovering landfill gas into biomethane (Renewable Natural Gas - RNG).
- Their WAGABOX® technology purifies landfill gas into high-quality biomethane, which can be injected into the gas grid or used as vehicle fuel.
- The company builds, owns, operates, and maintains WAGABOX® units under long-term contracts.
- Founded on values of Boldness, Mastery, and Cooperation, Waga Energy employees are united by a common purpose: maintaining a livable planet for future generations.
- Waga Energy operates in Europe, North America, and other locations.
Equal Opportunity
- Waga Energy is an equal opportunity employer.