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About the Role
The Manager, e-Commerce Content Operations has oversight of the day-to-day execution, quality, and governance of content across the Pottery Barn Kids, PB Teen, and Dormify websites. This role partners closely with Creative, Marketing, Merchandising, SEO, Production, and IT teams to deliver a superior online experience for the customer. The position serves as the brand lead for CMS execution and content standards across platforms and channels, reporting directly to the Director of e-Commerce Site Operations.
Responsibilities
- Leverage understanding of web design principles, CMS capabilities, consumer behavior, and operational processes to improve site content execution, quality, and customer experience.
- Partner with Creative, Marketing, Merchandising, SEO, Production, and IT teams to execute seasonal launches, promotional campaigns, content updates, and customer-facing site experiences.
- Manage the Pottery Barn Kids, PB Teen, and Dormify Content Operations team, including administrative needs, training, workload oversight, career development, and mentorship.
- Serve as the ECM/AEM subject matter expert for the brands, including content build standards, publishing workflows, component usage, and feature enhancements, collaborating with tech on enhancement features during the release cycle.
- Own execution and maintenance of all key content areas, including homepages, banners, shop paths, features, and SEO articles.
- Manage content updates for high-visibility brand and business needs across the site.
- Create and maintain tagging standards across site content to improve reporting, consistency, and customer experience.
- Partner with the team to ensure all content is reviewed, tested, and validated prior to launch, including links, imagery, copy, tagging, mobile/app presentation, SEO inputs, and customer experience.
- Proactively review the site with a customer-first mindset, identifying content gaps, outdated experiences, operational risks, and customer experience issues while suggesting and delivering solutions.
- Manage end-to-end projects for seasonal product launches and features.
- Build and maintain strong relationships across all channels within the brand, other WSI brands, and shared services teams.
- Stay abreast of e-commerce content best practices, competitive landscape, CMS capabilities, accessibility considerations, and overall business goals to recommend process improvements and content experience enhancements.
Requirements
- 3-5+ years in an e-commerce, website operations, content operations, or CMS management role.
- Strong hands-on experience using a content management system to build, publish, and maintain customer-facing website content.
- Project management skills and ability to manage multiple content updates, seasonal launches, and cross-functional deadlines simultaneously.
- Strong understanding of e-commerce site experience, content hierarchy, promotional execution, and customer journey best practices.
- Ability to adapt and respond with a sense of urgency in a fast-paced and evolving working environment.
- Strong attention to detail.
- Working knowledge of SEO content inputs, metadata, tagging standards, and content performance measurement.
- Creative problem-solving and analytical skills required.
- Excellent communication skills, including the ability to clearly communicate content needs, risks, timelines, and tradeoffs to cross-functional partners.
- Demonstrated ability to be a team player and drive results.
- Previous experience managing a team with direct reports preferred but not required.
- Ability to lead projects effectively and with minimal supervision and keen attention to detail.
- Flexible schedule that can accommodate off-hour/cadence site launches and technical issue triaging.
Skills
- Content management system experience
- Experience with project/story management tools such as JIRA, Confluence, etc.
- Experience with Adobe Analytics and/or Test & Target suite is a plus
Location
- San Francisco
Work Type
- Onsite Monday through Thursday
- Friday optional in the office
Experience Level
- 3-5+ years
Education Level
- Bachelor’s degree
Salary/Compensations
- $95,000 - $110,000
Benefits
- A generous discount on all WSI brands
- A 401(k) plan and other investment opportunities
- Paid vacations, holidays, and time off to volunteer
- Health benefits, dental and vision insurance, including same-sex domestic partner benefits
- Tax-free commuter benefits
- A wellness program that supports your physical, financial and emotional health
- In-person and online learning opportunities through WSI University
- Cross-brand and cross-function career opportunities
- Resources for self-development
- Advisor (Mentor) program
- Career development workshops, learning programs, and speaker series
About the Company
- Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.
Equal Opportunity
- Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.