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About the Role
World Labs is seeking a Sr Business Development and Operations Lead to help shape the market entry strategy for its robotics technology. This role involves deep engagement with Physical AI, simulation, and enterprise customers, bridging the gap between research and real-world applications. You will manage the entire customer engagement lifecycle, from identifying opportunities to closing deals.
Responsibilities
- Develop a deep understanding of the company's robotics technology, its capabilities, limitations, and the evolving robotics and Physical AI ecosystem.
- Identify customer segments, use cases, and problems where the technology can provide significant value, and form a strong market outlook.
- Engage directly with customers to understand their workflows, technical constraints, deployment environments, and unmet needs.
- Establish a robust feedback loop between customers and internal teams, translating customer problems into actionable insights for research and engineering, and identifying scalable product opportunities.
- Shape and execute early customer engagements, pilots, and partnerships in collaboration with research, engineering, and product teams.
- Manage strategic opportunities from prospecting and technical evaluation through commercial structuring, negotiation, contracting, and closing.
- Build the operational framework for an early commercial function, including pipeline management, process establishment, and ensuring commitment delivery.
- Maintain customer and opportunity pipelines.
- Establish lightweight processes.
- Drive follow-through and unblock dependencies.
- Ensure commitments are delivered.
Requirements
- 8+ years of experience in related industries.
- Deep experience in robotics, Physical AI, autonomous systems, simulation, or adjacent frontier technologies, with firsthand exposure to customers, products, or deployments.
- Technical fluency to engage credibly with researchers and engineers, with strong curiosity to understand technology and connect capabilities to market opportunities.
- Strong understanding of different generations of robotics technology, including traditional automation, computer-vision-driven robotics, imitation learning, reinforcement learning, robot foundation models, and sim-to-real.
- Demonstrated ability to develop and close complex B2B relationships from initial conversations to signed agreements.
- Strong market and adoption judgment, including prioritizing customers and use cases, and sequencing market entry.
- Ability to translate technical capabilities into repeatable commercial value, including identifying the right market entry points, business models, pricing, and channel strategies.
- Comfortable quantifying and defending commercial decisions, including building pipeline forecasts, pricing pilots, and modeling deal structures.
- Builder mentality, thriving in ambiguity and creating necessary processes, tools, and operating cadences.
- Experience as an early or founding commercial hire in a highly technical organization, with the ability to earn credibility with both researchers and enterprise buyers.
- Low ego and highly collaborative approach, seeking the best ideas and working closely with the team to deliver results.
Skills
- Robotics
- Physical AI
- Autonomous Systems
- Simulation
- Frontier Technology
- Business Development
- Operations
- Market Analysis
- Customer Discovery
- Commercialization
- B2B Sales
- Negotiation
- Contracting
- Pipeline Management
- Process Improvement
- Technical Fluency
- Spatial Intelligence
Location
- San Francisco Bay Area
Work Type
- Full-time
Experience Level
- Senior
Salary/Compensations
- $250k-$350k base salary
Benefits
- Equity awards
About the Company
- World Labs is a frontier AI research and product company advancing spatial intelligence, the next frontier beyond large language models.
- Co-founded by Dr. Fei-Fei Li, Justin Johnson and Ben Mildenhall, the company is pioneering world models that perceive, generate, reason, and interact with virtual and physical worlds.
- The company’s flagship product, Marble, transforms text, images, and video into fully navigable 3D worlds, unlocking applications across gaming, film, architecture, robotics, and immersive digital experiences.
- Backed by leading investors and with over $1B raised, World Labs is assembling a world-class team at the intersection of AI research and real-world deployment.
- We're hiring the brightest minds from around the globe to bring diverse perspectives to our cutting-edge work.
- Join us, and let's make history together.
Equal Opportunity
- World Labs is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other characteristic protected under applicable law.
- We welcome all qualified applicants and are committed to providing reasonable accommodations throughout the hiring process upon request.
- In accordance with California law, we disclose the following: Pay Range: $250-$350k base salary (good-faith estimate for San Francisco Bay Area upon hire; actual offer based on experience, skills, and qualifications). Total Compensation: Base salary plus equity awards. Salary History: We do not request or consider prior compensation in making offers.