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About the Role
Cognition is seeking a marketing leader to own the end-to-end marketing motion for EMEA, transforming early traction into a durable market presence. This builder role involves adapting global programs, creating new initiatives, and establishing Cognition's brand credibility with developers, technical buyers, and enterprise decision-makers.
Responsibilities
- Own EMEA marketing end-to-end including brand presence, demand generation, partner marketing, events, and customer case studies.
- Adapt global programs and build local ones where gaps exist.
- Partner with EMEA sales and account teams to align marketing activity with pipeline priorities and key target accounts.
- Own vertical ABM strategy and run targeted campaigns grounded in real customer outcomes.
- Localize core positioning and messaging for the EMEA market.
- Lead EMEA events strategy, including owned events and third-party sponsorships.
- Build and own the EMEA partner marketing motion, developing co-marketing programs with resellers, SIs, and platform partners.
- Develop joint GTM programs with key partners, including co-branded campaigns, partner-led events, solution briefs, and field enablement.
- Track and report on pipeline contribution and marketing performance for the region.
Requirements
- 5–10 years in enterprise B2B GTM, with meaningful experience in EMEA marketing roles.
- Fluent in English and able to operate credibly in both cultures.
- Experienced across demand generation, field marketing, partner marketing, and events.
- Experienced building and executing partner marketing programs with resellers, SIs, GSIs, and platform alliances.
- A strong operator comfortable building in an undefined environment.
- Able to translate complex technical products into messaging that resonates with EMEA enterprise buyers and technical audiences.
- Collaborative and low-ego.
Skills
- Demand generation
- Field marketing
- Partner marketing
- Events management
- ABM strategy
- Messaging localization
- GTM program development
- Developer tools
- AI/ML
- Engineering productivity platforms
Location
- EMEA
Work Type
- Full-time
Experience Level
- 5-10 years
About the Company
- Cognition is an applied AI lab building end-to-end software agents.
- We are the makers of Devin, the first AI software engineer.
- Our team consists of world-class competitive programmers, former founders, and leaders from companies at the cutting edge of AI.
Equal Opportunity
- Cognition is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.
- We are committed to providing reasonable accommodations for candidates with disabilities throughout the hiring process.